True to Myself Natural Matte Longwear Foundation

Retailer claims: 8-hour wear · Transfer-resistant · Oxidation-resistant · Water-resistant · Lightweight · Skin-like · Blurring

What it is: A self-priming and self-setting foundation with breathable, medium-to-full coverage and a natural-matte finish that brings out the best in your skin. Coverage: Medium Finish: Natural, Matte Formulation: Liquid Highlighted Ingredients: - True Comfort Complex: Strengthens the skin barrier and locks in hydration for all-day comfort. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan. What Else You Need to Know: A three-in-one foundation that primes, covers, and sets for sweat-, humidity-, and smudgeproof wear. With an airy, whipped texture, it gives buildable, breathable coverage that blurs, smooths, and looks like real skin, while True Comfort Complex hydrates skin up to eight hours for comfortable wear all day. Clinical Results: In an independent consumer-perception study of 50 people: - 94% said it instantly reduces the look of pores - 92% said it instantly blurs skin for a soft-focus effect - 92% said it doesn’t oxidize (color doesn’t change during wear)

Sephora$38 · 4.7★ (2305)

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Ulta Beauty$38 · 4.6★ (1590)

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