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THE PERFORMER Skin-Focused Foundation M2COOL dupes and alternatives about-face

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches vegan, without alcohol denat.

  • 23 matches have no vegan claim listed and are not shown.

Closest shade match: Rare Beauty True to Myself Natural Matte Longwear Foundation 22 Medium Cool

The equivalent shade: scored on colour, depth and undertone only.

Shade match
91out of 100
Colour
86
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $13 more

Your shade $25 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 23

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
85out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
93
Wear (Wear & performance)
85
Skin (Skin suitability)
75
Best price
$40SephoraSephora
Costs $15 more

Your shade $25 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    35 Medium Cool
    Shade match 77
    $8Ulta BeautyUlta Beauty(product price)$17 less (68%)

    Matches: Same cool undertoneSame natural finishSame medium coverage

    Differences: Slightly deeperNo skin-like finish claimed

    Score details
    Shade match
    77
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Slightly deeper · No skin-like finish claimed

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 68
    $40SephoraSephoraCosts $15 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneFull rather than medium coverage

    Score details
    Shade match
    68
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Full rather than medium coverage · Not marketed for combination skin

    Retailer shade note: medium skin with neutral peach undertones

    Medium confidence· Digital match

    View match
  3. Shade match 64
    $40SephoraSephoraCosts $15 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneFull rather than medium coverage

    Score details
    Shade match
    64
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Full rather than medium coverage · Not marketed for combination skin

    Retailer shade note: medium skin with warm peach undertones

    Medium confidence· Digital match

    View match
  4. Shade match 63
    $40SephoraSephoraCosts $15 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneFull rather than medium coverage

    Score details
    Shade match
    63
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Full rather than medium coverage · Not marketed for combination skin

    Retailer shade note: medium skin with warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 62
    $40SephoraSephoraCosts $15 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneFull rather than medium coverage

    Score details
    Shade match
    62
    Finish & visual result
    93
    Wear & performance
    85
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Full rather than medium coverage · Not marketed for combination skin

    Retailer shade note: medium skin with warm undertones

    Medium confidence· Digital match

    View match
  6. Shade match 68
    $48SephoraSephoraCosts $23 more

    Matches: Both claim a skin-like finishClaims a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    68
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    75

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Light rather than medium coverage · Not marketed for oily skin

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to about-face THE PERFORMER Skin-Focused Foundation M2COOL (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Apricot 5.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Apricot 5.5

    • Slight colour difference
    • Medium light · Cool · rosy undertone

    $39

  2. Maybelline Fit Me Natural Finish Concealer

    035 Deep

    Maybelline Fit Me Natural Finish Concealer, shade 035 Deep

    • Close colour
    • Light medium

    $10.99

  3. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Close colour
    • Light medium · Neutral undertone

    $12.99

  4. NARS Radiant Creamy Concealer

    Toffee

    NARS Radiant Creamy Concealer, shade Toffee

    • Slight colour difference
    • Light · Cool undertone

    $36

  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    320

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 320

    • Slight colour difference
    • Light · Cool undertone

    $30

  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C1

    • Slight colour difference
    • Medium · Cool undertone

    $34

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 22 Medium Cool, against about-face THE PERFORMER Skin-Focused Foundation in M2COOL. Every attribute compared, with its share of the score.

ComparedYour shadeM2COOLClosest shade match22 Medium CoolScore
Shade match55% of overall91
Colour86#f5a07c#eca684Very close colourColour difference 2.9 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.7
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100Cool · pinkCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall76
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared63
Longevity70Long-wearing8-hour wearSome differenceThe match claims 8-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall69
Skin type69Combination, dry, normal, oilyCombination, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 82/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 22 Medium Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • Not marketed for dry skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone none vs high

Why the closest overall alternative works

Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 23, against about-face THE PERFORMER Skin-Focused Foundation in M2COOL. Every attribute compared, with its share of the score.

ComparedYour shadeM2COOLClosest overall alternative23Score
Shade match55% of overall81
Colour74#f5a07c#f9b193Close colourColour difference 4.5 (0 is identical)
Depth82Light mediumLightSome differenceDepth difference: 6.8
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared85
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, dry, oilyBoth marketed for dry/​normal/​oily skin
Overall match 85/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 23.

Same or better

  • Same cool undertone
  • Same natural finish
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Not marketed for combination skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone none vs high

Where to buy

Closest shade match

Rare Beauty True to Myself Natural Matte Longwear Foundation 22 Medium Cool

Best price
$38SephoraSephora
Costs $13 more

Your shade $25 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 23

Best price
$40SephoraSephora
Costs $15 more

Your shade $25 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.