Beautler.Your beauty butler

THE PERFORMER Skin-Focused Foundation M2COOL dupes and alternatives about-face

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage, without talc.

Closest shade matchClosest overall alternative: Well People Skinforia Serum Foundation 24 Light Medium Neutral

The equivalent shade and the most similar foundation overall.

The match
Well People
24 Light Medium Neutral
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural · Buildable coverage
Overall match
89out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Shade match
80out of 100
Colour
not scored yet
Depth
98
Undertone
65
Low confidence· Digital matchWhy it matches
Best price
$30TargetTarget
Costs $5 more

Your shade $25 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 73
    $30TargetTargetCosts $5 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterNeutral rather than cool undertoneBuildable rather than medium coverage

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    100

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Buildable rather than medium coverage

    Low confidence· Digital match

    View match
  2. #3 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 52
    $30TargetTargetCosts $5 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperSlightly warmer undertoneBuildable rather than medium coverage

    Score details
    Shade match
    52
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    100

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Buildable rather than medium coverage

    Low confidence· Digital match

    View match
  3. Shade match 73
    $58SephoraSephoraCosts $33 more

    Matches: Same natural finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    73
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    75

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for combination skin · Contains listed fragrance

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 73
    $15.99Ulta BeautyUlta Beauty$9.01 less (36%)

    Matches: Both claim long-wearingClaims not settling into lines

    Differences: Slightly deeperNeutral rather than cool undertoneRadiant rather than natural finish

    Score details
    Shade match
    73
    Finish & visual result
    68
    Wear & performance
    68
    Skin suitability
    92

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Radiant rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: cool with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to about-face THE PERFORMER Skin-Focused Foundation M2COOL (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Apricot 5.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Apricot 5.5

    • Slight colour difference
    • Medium light · Cool · rosy undertone

    $39

  2. Maybelline Fit Me Natural Finish Concealer

    035 Deep

    Maybelline Fit Me Natural Finish Concealer, shade 035 Deep

    • Close colour
    • Light medium

    $10.99

  3. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Close colour
    • Light medium · Neutral undertone

    $12.99

  4. NARS Radiant Creamy Concealer

    Toffee

    NARS Radiant Creamy Concealer, shade Toffee

    • Slight colour difference
    • Light · Cool undertone

    $36

  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    320

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 320

    • Slight colour difference
    • Light · Cool undertone

    $30

  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C1

    • Slight colour difference
    • Medium · Cool undertone

    $34

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Well People Skinforia Serum Foundation in 24 Light Medium Neutral, against about-face THE PERFORMER Skin-Focused Foundation in M2COOL. Every attribute compared, with its share of the score.

ComparedYour shadeM2COOLClosest match24 Light Medium NeutralScore
Shade match55% of overall80
Colournot comparable#f5a07cNo swatchNot comparedNo swatch colour on one side
Depth98Light mediumLight mediumSameDepth difference: 1.5
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone65Cool · pinkNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oilyCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 89/100Shade match 80/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 24 Light Medium Neutral.

Same or better

  • Same natural finish
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone

Not compared

  • Colour not compared: swatch data missing

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Baseno siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone none vs none

Where to buy 24 Light Medium Neutral

Best price
$30TargetTarget
Costs $5 more

Your shade $25 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.