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Impeccable Blurring Second-Skin Matte Foundation 4O dupes and alternatives Anastasia Beverly Hills

Medium · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Finish

Formulation

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Fragrance-free9No drying alcohol9Vegan0Cruelty-free0Oil-free2With SPF3Mineral0

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Only showing matches with full coverage, without fragrance.

Closest shade matchClosest overall alternative: LORAC PRO Soft Focus Longwear Foundation 12

The equivalent shade and the most similar foundation overall.

Your shade
Anastasia Beverly Hills
4OChange shade
Depth and undertone: Medium · Olive
Finish and coverage: Matte · Full coverage
The match
LORAC
12
Depth and undertone: Medium · Neutral
Finish and coverage: Matte · Full coverage
Overall match
85out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
88
Wear (Wear & performance)
68
Skin (Skin suitability)
84
Shade match
89out of 100
Colour
94
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$38Ulta BeautyUlta Beauty
$11 less (22%)

Your shade $49 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    500 Bogota
    Shade match 83
    $24Ulta BeautyUlta Beauty(product price)$25 less (51%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: for medium to tan skin w/ warm golden undertones

    Medium confidence· Digital match

    View match
  2. #3 · LORAC

    PRO Soft Focus Longwear Foundation

    08
    Shade match 83
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    88
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: medium with peach undertones

    Medium confidence· Digital match

    View match
  3. #4 · LORAC

    PRO Soft Focus Longwear Foundation

    10
    Shade match 81
    $38Ulta BeautyUlta Beauty$11 less (22%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    88
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: medium with rosy undertones

    Medium confidence· Digital match

    View match
  4. #5 · Clinique

    Beyond Perfecting Powder Foundation + Concealer

    18 Sand
    Shade match 82
    $41Ulta BeautyUlta Beauty$8 less (16%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    63
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  5. #6 · BLK/OPL

    TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Medium Tones
    Shade match 80
    $14.59TargetTarget$34.41 less (70%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: No skin-like finish claimedDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    88
    Wear & performance
    54
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  6. #7 · Wet n Wild

    PhotoFocus Liquid Foundation

    Golden Beige
    Shade match 81
    $5.24$7.49Ulta BeautyUlta Beauty$43.76 less (89%)

    Matches: Same matte finishSame full coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    30

    Close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match
  7. #8 · Clinique

    Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    CN 90 Sand
    Shade match 87
    $49SephoraSephoraSame price

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    38
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  8. #9 · Clinique

    Even Better Clinical Serum Foundation Broad Spectrum SPF 25

    CN 74 Beige
    Shade match 85
    $49SephoraSephoraSame price

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    38
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Anastasia Beverly Hills Impeccable Blurring Second-Skin Matte Foundation 4O (Medium · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    6

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 6

    • Very close colour
    • Medium light · Olive undertone

    $42

    SephoraView at Sephora
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.5 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.5 O

    • Close colour
    • Medium light · Olive · neutral olive undertone

    $32

    SephoraView at Sephora
  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

    SephoraView at Sephora
  4. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    435 Bisque W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 435 Bisque W

    • Very close colour
    • Medium · Warm · golden undertone

    $32

    Ulta BeautyView at Ulta Beauty
  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2N34

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N34

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $35

    SephoraView at Sephora
  6. Laura Mercier Flawless Fusion Ultra-Longwear Concealer

    3.5N

    Laura Mercier Flawless Fusion Ultra-Longwear Concealer, shade 3.5N

    • Very close colour
    • Medium light · Neutral undertone

    $33

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

LORAC PRO Soft Focus Longwear Foundation in 12, against Anastasia Beverly Hills Impeccable Blurring Second-Skin Matte Foundation in 4O. Every attribute compared, with its share of the score.

ComparedYour shade4OClosest match12Score
Shade match55% of overall89
Colour94#c39e79#c59b75Very close colourColour difference 1.6 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.9
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone70OliveNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 85/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To LORAC PRO Soft Focus Longwear Foundation in 12.

Same or better

  • $11 less
  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Neutral rather than olive undertone
  • No skin-like finish claimed
  • Does not claim not settling into lines

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Where to buy 12

Match price
$38Ulta BeautyUlta Beauty
$11 less (22%)

Your shade $49 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.