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Luminous Silk Hydrating Face and Under-Eye Concealer 10 dupes and alternatives Armani Beauty

Deep tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, without silicones.

  • 2 matches have no formulation listed and are not shown.

Closest shade match: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 43.0 Deep Honey

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Armani Beauty
10Change shade
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
IT Cosmetics
43.0 Deep Honey
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Full coverage
Shade match
94out of 100
Colour
90
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
$12 less (29%)

Your shade $42 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Dark 5W

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Armani Beauty
10Change shade
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
bareMinerals
Dark 5W
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Luminous · Buildable coverage
Overall match
81out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
71
Wear (Wear & performance)
82
Skin (Skin suitability)
50
Match price
$31Ulta BeautyUlta Beauty
$11 less (26%)

Your shade $42 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 72
    $30Ulta BeautyUlta Beauty$12 less (29%)

    Matches: Same warm undertoneBoth claim a skin-like finishBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish

    Score details
    Shade match
    72
    Finish & visual result
    76
    Wear & performance
    82
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish · Buildable rather than medium coverage · No blurring effect claimed

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  2. Shade match 65
    $31Ulta BeautyUlta Beauty(product price)$11 less (26%)

    Matches: Both claim long-wearingClaims not settling into linesBoth claim a lightweight feel

    Differences: Noticeably different swatch colourSlightly lighterNeutral rather than warm undertone

    Score details
    Shade match
    65
    Finish & visual result
    71
    Wear & performance
    82
    Skin suitability
    50

    Slight colour difference · Luminous · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Neutral rather than warm undertone · Luminous rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: for dark neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  3. Shade match 75
    $42SephoraSephoraSame price

    Matches: Claims transfer resistance

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    75
    Finish & visual result
    58
    Wear & performance
    54
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 10 (Deep tan · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Armani Beauty Luminous Silk Foundation

    11.4

    Armani Beauty Luminous Silk Foundation, shade 11.4

    • Slight colour difference
    • Deep tan · Warm · golden undertone

    $69

Closest foundations

  1. Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25

    Dark Warm

    Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25, shade Dark Warm

    • Looks identical
    • Deep tan · Warm undertone

    $41

  2. NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation

    29 Warm Pecan

    NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation, shade 29 Warm Pecan

    • Very close colour
    • Deep tan · Warm undertone

    $14.97

  3. ColourPop Pretty Fresh Hyaluronic Hydrating Foundation

    Deep Dark 185W

    ColourPop Pretty Fresh Hyaluronic Hydrating Foundation, shade Deep Dark 185W

    • Very close colour
    • Deep tan · Warm undertone

    $12

  4. Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation

    26D

    Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation, shade 26D

    • Looks identical
    • Deep tan · Neutral · neutral golden undertone

    $47

  5. ILIA True Skin Serum Foundation

    Martinique SF11

    ILIA True Skin Serum Foundation, shade Martinique SF11

    • Looks identical
    • Deep tan · Neutral · neutral golden undertone

    $56

  6. L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer

    375 Tan Warm

    L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer, shade 375 Tan Warm

    • Very close colour
    • Deep tan · Warm undertone

    $18.99

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 43.0 Deep Honey, against Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 10. Every attribute compared, with its share of the score.

ComparedYour shade10Closest shade match43.0 Deep HoneyScore
Shade match55% of overall94
Colour90#a56b4c#a16e55Very close colourColour difference 2.4 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.6
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combination, oily, sensitiveSkin-type suitability not published for one product
Overall match 77/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 43.0 Deep Honey.

Same or better

  • $12 less
  • Very close colour
  • Same warm undertone
  • Both claim long-wearing
  • Claims not settling into lines

Different

  • Natural finish instead of radiant
  • Full rather than medium coverage
  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baselow siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone low vs high

Why the closest overall alternative works

bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Dark 5W, against Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 10. Every attribute compared, with its share of the score.

ComparedYour shade10Closest overall alternativeDark 5WScore
Shade match55% of overall87
Colour79#a56b4c#a8693dClose colourColour difference 3.8 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.5
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall71
Finish78RadiantLuminousCloseLuminous finish rather than radiant
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 81/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Dark 5W.

Same or better

  • $11 less
  • Same warm undertone
  • Luminous finish instead of radiant
  • Buildable rather than medium coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • No skin-like finish claimed
  • No blurring effect claimed

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baselow siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone low vs none

Where to buy

Closest shade match

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 43.0 Deep Honey

Match price
$30Ulta BeautyUlta Beauty
$12 less (29%)

Your shade $42 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Dark 5W

Match price
$31Ulta BeautyUlta Beauty
$11 less (26%)

Your shade $42 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.