The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 007 dupes and alternatives Basma
4.5 (686)·Deep · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$19.99Ulta Beauty(product price)$20.01 less (50%)4.3 (275)
Matches: Very close colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Buildable rather than full coverage
Score details
Shade match
86
Finish & visual result
70
Wear & performance
63
Skin suitability
84
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Buildable rather than full coverage · Does not claim colour stability
Matches: Same natural finish· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly deeper· Neutral rather than warm undertone· Medium rather than full coverage
Score details
Shade match
71
Finish & visual result
93
Wear & performance
85
Skin suitability
60
Close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Medium rather than full coverage · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: extra deep with neutral undertones
Matches: Same warm undertone· Same natural finish· Claims a blurring effect
Differences: Medium rather than full coverage· No skin-like finish claimed· Does not claim colour stability
Score details
Shade match
80
Finish & visual result
67
Wear & performance
85
Skin suitability
60
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for oily skin · Contains drying alcohol
$16Ulta Beauty(product price)$24 less (60%)4.3 (699)
Matches: Same warm undertone· Same natural finish· Claims a blurring effect
Differences: Slightly deeper· Medium rather than full coverage· No skin-like finish claimed
Score details
Shade match
84
Finish & visual result
73
Wear & performance
40
Skin suitability
84
Close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly deeper · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel
Matches: Both claim a skin-like finish· Claims a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· Medium rather than full coverage
Score details
Shade match
77
Finish & visual result
64
Wear & performance
70
Skin suitability
84
Close colour · Radiant · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance
The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 007 (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
ILIA Super Serum Skin Tint SPF 40 in Jardin ST16.5, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 007. Every attribute compared, with its share of the score.
ComparedYour shade007Closest shade matchJardin ST16.5How they compareScore
Shade match55% of overall87
Colour60%79#944d3b#954c2fClose colourColour difference 3.8 (0 is identical)
Depth15%100DeepDeepSameDepth difference: 0.3
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%20FullLightDifferentLight coverage rather than full
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type100%60Normal, dry, oilyNormal, dry, sensitiveBoth marketed for normal/dry skin
Overall match 67/100Shade match 87/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
ILIA True Skin Serum Foundation in Kapiti SF12, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 007. Every attribute compared, with its share of the score.
ComparedYour shade007Closest overall alternativeKapiti SF12How they compareScore
Shade match55% of overall81
Colour60%84#944d3b#874d3cClose colourColour difference 3.1 (0 is identical)
Depth15%96DeepDeepSameDepth difference: 2.6
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared93
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared85
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, dry, oilyNormal, dry, sensitiveBoth marketed for normal/dry skin
Overall match 84/100Shade match 81/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.