The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 23 dupes and alternatives Basma
4.5 (686)·Light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same cool undertone· Same full coverage· Claims a blurring effect
Differences: Slightly deeper· Matte rather than natural finish· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
64
Wear & performance
58
Skin suitability
60
Close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: medium skin with cool, pink or rosy undertones
Matches: Same natural finish· Claims a blurring effect· Both claim a lightweight feel
Differences: Slightly lighter· Neutral rather than cool undertone· Buildable rather than full coverage
Score details
Shade match
74
Finish & visual result
73
Wear & performance
70
Skin suitability
84
Close colour · Natural · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Buildable rather than full coverage · No skin-like finish claimed · Does not claim colour stability
Matches: Same natural finish· Both claim a skin-like finish
Differences: Neutral rather than cool undertone· Light rather than full coverage· No long-wear claim
Score details
Shade match
80
Finish & visual result
72
Wear & performance
40
Skin suitability
84
Close colour · Natural · Light coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than full coverage · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel
The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 23 (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Rare Beauty True to Myself Natural Matte Longwear Foundation in 17 Light Medium Cool, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 23. Every attribute compared, with its share of the score.
ComparedYour shade23Closest match17 Light Medium CoolHow they compareScore
Shade match55% of overall93
Colour60%88#f9b193#f7b592Very close colourColour difference 2.5 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.0
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Overall match 82/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.