The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 27 dupes and alternatives Basma
Light · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
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1 of 30 matches
Only showing matches with light coverage, without silicones.
Closest shade matchClosest overall alternative: L'Oréal Paris Lumi Le Glow Skin Tint C140
The equivalent shade and the most similar foundation overall.

27Change shade
- Overall match
- 77out of 100
- Shade (Shade match)
- 91
- Finish (Finish & visual result)
- 58
- Wear (Wear & performance)
- 55
- Skin (Skin suitability)
- 84
- Shade match
- 91out of 100
- Colour
- 92
- Depth
- 99
- Undertone
- 85
Your shade $40 at Sephora
Where to buy C140
L'Oréal Paris Lumi Le Glow Skin Tint
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 27 (Light · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
Sand Beige
CoverGirl TruBlend Undercover Concealer, shade Sand Beige
- Very close colour
- Light medium · Neutral undertone
$12.99

250
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 250
- Very close colour
- Light · Warm · peach undertone
$30

Tone 6.2 N
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.2 N
- Very close colour
- Light medium · Neutral · neutral golden undertone
$32
370 Biscuit
L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit
- Looks identical
- Light medium
$15.99
Medium Vanilla
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Vanilla
- Very close colour
- Light · Neutral undertone
$12

Sucre D'orge
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
L'Oréal Paris Lumi Le Glow Skin Tint in C140, against Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 27. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To L'Oréal Paris Lumi Le Glow Skin Tint in C140.
Same or better
- $23.01 less
- Very close colour
- Similar undertone (warm vs neutral)
- Both claim a skin-like finish
- Claims a blurring effect
- Both claim a lightweight feel
Different
- Radiant finish instead of natural
- Light rather than full coverage
- No long-wear claim
- Does not claim colour stability
Ingredients (information only, not scored)
2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Where to buy C140
Your shade $40 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.