Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same matte finish· Both claim long-wearing
Differences: Slightly warmer undertone· Full rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
80
Finish & visual result
91
Wear & performance
75
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Does not claim a lightweight feel · No SPF
Retailer shade note: for deep skin with warm golden undertones
Matches: Very close colour· Same neutral undertone· Same matte finish
Differences: Buildable rather than medium coverage· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
89
Wear & performance
51
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for normal skin · Contains drying alcohol · No SPF
Retailer shade note: deep skin with neutral undertones
$55Ulta Beauty(product price)$3 less (5%)4.5 (946)
Matches: Very close colour· Same neutral undertone· Same matte finish
Differences: No long-wear claim· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
93
Finish & visual result
79
Wear & performance
51
Skin suitability
33
Very close colour · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/oily skin · No SPF
The closest shade to Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Almond (C-084) (Deep · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Juvia's Place I Am Magic Velvety Matte Foundation in 240 Lagos, against Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Almond (C-084). Every attribute compared, with its share of the score.
ComparedYour shadeAlmond (C-084)Closest match240 LagosHow they compareScore
Shade match55% of overall94
Colour60%96#924c27#8f4e28Looks identicalColour difference 1.3 (0 is identical)
Depth15%100DeepDeepSameDepth difference: 0.0
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Overall match 89/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$4 less (7%)
Sephora
