Airbrush Flawless Foundation 14 Cool dupes and alternatives Charlotte Tilbury
Deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches with light coverage, in stick form, without dimethicone.
- 8 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Well People Supernatural Complexion Stick 38 Deep Tan Cool
The equivalent shade and the most similar foundation overall.

14 CoolChange shade
- 12 Cool
- 1 Cool
- 1 Neutral
- 2 Cool
- 2 Neutral
- 2 Warm
- 3 Cool
- 3 Neutral
- 3 Warm
- 4 Cool
- 4 Neutral
- 4 Warm
- 5 Cool
- 5 Neutral
- 5 Warm
- 6 Cool
- 6 Neutral
- 7 Cool
- 7 Neutral
- 6 Warm
- 7 Warm
- 8 Neutral
- 8 Warm
- 9 Cool
- 9 Neutral
- 9 Warm
- 10 Neutral
- 10 Warm
- 11 Neutral
- 10 Cool
- 12 Neutral
- 12 Warm
- 13 Cool
- 13 Neutral
- 11 Warm
- 14 Coolcurrent shade
- 14 Neutral
- 15 Neutral
- 15 Warm
- 16 Neutral
- 17 Cool
- 13 Warm
- 17 Neutral
- 16 Cool
- Overall match
- 79out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 58
- Wear (Wear & performance)
- 51
- Skin (Skin suitability)
- 100
- Shade match
- 95out of 100
- Colour
- 92
- Depth
- 95
- Undertone
- 100
Your shade $52 at Sephora
Where to buy 38 Deep Tan Cool
Well People Supernatural Complexion Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Charlotte Tilbury Airbrush Flawless Foundation 14 Cool (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

15 Deep
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep
- Close colour
- Deep · Neutral undertone
$36
Closest concealers
Deep 6C
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6C
- Looks identical
- Deep · Cool undertone
$31
W10.5
L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5
- Very close colour
- Deep · Cool undertone
$16.99

57N rich
Tarte Shape Tape Full Coverage Matte Concealer, shade 57N rich
- Very close colour
- Deep · Cool undertone
$32
24N
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 24N
- Looks identical
- Deep · Neutral undertone
$30
6C1
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6C1
- Close colour
- Deep · Cool undertone
$34

NW45
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW45
- Close colour
- Deep · Cool undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Well People Supernatural Complexion Stick in 38 Deep Tan Cool, against Charlotte Tilbury Airbrush Flawless Foundation in 14 Cool. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Well People Supernatural Complexion Stick in 38 Deep Tan Cool.
Same or better
- $33.80 less
- Very close colour
- Same cool undertone
- Light rather than medium coverage
- Both claim a lightweight feel
- No drying alcohol listed
Different
- Natural finish instead of matte
- No skin-like finish claimed
- No blurring effect claimed
- No long-wear claim
- Does not claim transfer resistance
- Does not claim colour stability
Ingredients (information only, not scored)
2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.
Where to buy 38 Deep Tan Cool
Your shade $52 at Sephora
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.