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tint & PROTECT medium coverage serum foundation 10 | Medium Rich dupes and alternatives Ciele

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with no drying alcohol, without talc.

  • 3 matches have no ingredient list listed and are not shown.
  • 3 matches have no ingredient list listed and are not shown.

Closest shade match: IT Cosmetics CC+ Cream Natural Matte Foundation Neutral Rich

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Ciele
10 | Medium RichChange shade
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Medium coverage
The match
IT Cosmetics
Neutral Rich
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
Shade match
97out of 100
Colour
95
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
$5 less (11%)

Your shade $44 at Sephora

SephoraView at Sephora

Closest overall alternative: Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation 20

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Ciele
10 | Medium RichChange shade
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Medium coverage
The match
Hung Vanngo Beauty
20
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
88
Wear (Wear & performance)
60
Skin (Skin suitability)
60
Best price
$46SephoraSephora
Costs $2 more

Your shade $44 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $46SephoraSephoraCosts $2 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedNot marketed for oily skinNo SPF

    Score details
    Shade match
    95
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for oily skin · No SPF

    Retailer shade note: mid medium to deep - neutral

    Medium confidence· Digital match

    View match
  2. #4 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    29W Driven
    Shade match 90
    $47SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · No SPF

    Retailer shade note: medium-deep warm

    Medium confidence· Digital match

    View match
  3. #5 · Naked Sundays

    BeautyScreen Peptide Foundation Tint SPF 50

    Shade 7
    Shade match 81
    $26.60$38Ulta BeautyUlta Beauty$17.40 less (40%)

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly deeperSlightly warmer undertoneLight-medium rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    84

    Very close colour · Light-medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Light-medium rather than medium coverage · No blurring effect claimed

    Retailer shade note: medium honey

    Medium confidence· Digital match

    View match
  4. Shade match 94
    $21.49Ulta BeautyUlta Beauty$22.51 less (51%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Light rather than medium coverageNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    85
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Light rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $48Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No SPF

    Retailer shade note: Medium Deep to Deep - Neutral with warm undertones

    Medium confidence· Digital match

    View match
  6. Shade match 88
    $46SephoraSephoraCosts $2 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: No skin-like finish claimedNot marketed for oily skinNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for oily skin · No SPF

    Retailer shade note: mid medium - neutral, slightly cool

    Medium confidence· Digital match

    View match
  7. Shade match 94
    $48Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No SPF

    Retailer shade note: Medium Deep to Deep - Neutral

    Medium confidence· Digital match

    View match
  8. Shade match 88
    $46SephoraSephoraCosts $2 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Slightly deeperNo skin-like finish claimedNot marketed for oily skin

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · No skin-like finish claimed · Not marketed for oily skin · No SPF

    Retailer shade note: dark medium to deep - neutral

    Medium confidence· Digital match

    View match
  9. #11 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Toffee
    Shade match 89
    $3.89$5.99Ulta BeautyUlta Beauty$40.11 less (91%)

    Matches: Same neutral undertoneSame natural finishBoth claim a blurring effect

    Differences: Slightly lighterFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Full rather than medium coverage · No skin-like finish claimed · No SPF

    Medium confidence· Digital match

    View match
  10. Shade match 86
    $54SephoraSephoraCosts $10 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterNo skin-like finish claimedNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    84

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · No skin-like finish claimed · No SPF

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  11. Shade match 85
    $46SephoraSephoraCosts $2 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Olive rather than neutral undertoneNo skin-like finish claimedNot marketed for oily skin

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Olive rather than neutral undertone · No skin-like finish claimed · Not marketed for oily skin · No SPF

    Retailer shade note: dark medium - neutral, slightly olive

    Medium confidence· Digital match

    View match
  12. #14 · Palladio Beauty

    Build + Blend Foundation Stick

    Cinnamon
    Shade match 82
    $14.99Ulta BeautyUlta Beauty$29.01 less (66%)

    Matches: Same medium coverageBoth claim a skin-like finishClaims long-wearing

    Differences: No blurring effect claimedContains listed fragranceNo SPF

    Score details
    Shade match
    82
    Finish & visual result
    86
    Wear & performance
    60
    Skin suitability
    50

    Close colour · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: No blurring effect claimed · Contains listed fragrance · No SPF

    Low confidence· Digital match

    View match
  13. #15 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    41 Deep Warm
    Shade match 82
    $38SephoraSephora$6 less (14%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNo SPF

    Score details
    Shade match
    82
    Finish & visual result
    85
    Wear & performance
    51
    Skin suitability
    90

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · No SPF

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  14. #16 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Deep Warm
    Shade match 83
    $16Ulta BeautyUlta Beauty(product price)$28 less (64%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    83
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  15. #17 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    42 Deep Cool
    Shade match 81
    $38SephoraSephora$6 less (14%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMatte rather than natural finishNo SPF

    Score details
    Shade match
    81
    Finish & visual result
    85
    Wear & performance
    51
    Skin suitability
    90

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · No SPF

    Retailer shade note: cool peach

    Medium confidence· Digital match

    View match
  16. Shade match 80
    $54SephoraSephoraCosts $10 more

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNo skin-like finish claimedNo SPF

    Score details
    Shade match
    80
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    84

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · No SPF

    Retailer shade note: medium deep with warm undertones

    Medium confidence· Digital match

    View match
  17. #19 · Juvia's Place

    I am Magic Natural Radiance Foundation

    350 Somalia
    Shade match 93
    $24Ulta BeautyUlta Beauty(product price)$20 less (45%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  18. Shade match 87
    $49Ulta BeautyUlta Beauty(product price)Costs $5 more

    Matches: Very close colourSame natural finishClaims 12-hour wear

    Differences: Slightly warmer undertoneLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  19. #21 · Makeup By Mario

    SurrealSkin Luminous Hydrating Foundation

    22C
    Shade match 83
    $48SephoraSephoraCosts $4 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    79
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily skin · No SPF

    Retailer shade note: medium dark with cool undertone

    Medium confidence· Digital match

    View match

Showing 12 of 19 matches

Looking for a concealer in your shade?

The closest shade to Ciele tint & PROTECT medium coverage serum foundation 10 | Medium Rich (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    148

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148

    • Very close colour
    • Deep tan · Neutral undertone

    $12.99

  2. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Close colour
    • Deep tan · Neutral undertone

    $36

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5C1

    • Looks identical
    • Deep · Cool undertone

    $34

  4. Tarte Shape Tape Full Coverage Matte Concealer

    57S rich sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57S rich sand

    • Close colour
    • Deep · Warm · golden undertone

    $32

  5. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Slight colour difference
    • Deep tan · Neutral undertone

    $16.99

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    41 Medium Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 41 Medium Deep Neutral

    • Slight colour difference
    • Deep · Neutral undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Rich, against Ciele tint & PROTECT medium coverage serum foundation in 10 | Medium Rich. Every attribute compared, with its share of the score.

ComparedYour shade10 | Medium RichClosest shade matchNeutral RichScore
Shade match55% of overall97
Colour95#a3562a#a95728Looks identicalColour difference 1.4 (0 is identical)
Depth98DeepDeep tanCloseDepth difference: 1.5
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall67
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall67
Skin type67Normal, combination, oilyCombination, oilyBoth marketed for combination/​oily skin
Overall match 79/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Rich.

Same or better

  • $5 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Both claim a blurring effect

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • Does not claim a lightweight feel
  • Not marketed for normal skin
  • SPF 40 instead of SPF 50

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 50SPF 40
OverlapUnknown-based vs water-based; silicone high vs high

Why the closest overall alternative works

Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation in 20, against Ciele tint & PROTECT medium coverage serum foundation in 10 | Medium Rich. Every attribute compared, with its share of the score.

ComparedYour shade10 | Medium RichClosest overall alternative20Score
Shade match55% of overall95
Colour93#a3562a#9f5322Very close colourColour difference 1.8 (0 is identical)
Depth97DeepDeepSameDepth difference: 2.0
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 86/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation in 20.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Claims long-wearing
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Not marketed for oily skin
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 50Not listed
OverlapUnknown-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

IT Cosmetics CC+ Cream Natural Matte Foundation Neutral Rich

Best price
$39SephoraSephora
$5 less (11%)

Your shade $44 at Sephora

SephoraView at Sephora

Closest overall alternative

Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation 20

Best price
$46SephoraSephora
Costs $2 more

Your shade $44 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.