Light medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
15 of 32 matches
Only showing matches made for normal skin, with medium coverage, without talc.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $39 at Ulta Beauty
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at Sephora
Macy's$49View at Macy'sThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $39 at Ulta Beauty · product price; shade not separately priced
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$1 less (3%)Matches: Near-identical swatch colourSame neutral undertoneSame matte finish
No material differences in the data we have.
Looks identical · Matte · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Retailer shade note: medium with neutral undertones
Medium confidence· Digital match
Kylie Cosmetics Natural Blur Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyMacy's$38View at Macy'sUlta Beauty(product price)$23 less (59%)Matches: Near-identical swatch colourSame matte finishSame medium coverage
Differences: Slightly warmer undertone
Looks identical · Matte · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyUlta Beauty(product price)$1 less (3%)Matches: Near-identical swatch colourSame neutral undertoneSame matte finish
No material differences in the data we have.
Looks identical · Matte · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Retailer shade note: medium with warm neutral undertones
Medium confidence· Digital match
Kylie Cosmetics Natural Blur Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyMacy's$38View at Macy'sSephoraCosts $16 moreMatches: Near-identical swatch colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNot marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: M2 - medium with neutral undertones, and a peach tone
Medium confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sSephoraCosts $13 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNot marketed for oily skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: fair medium with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beauty$52View at Ulta BeautySephoraCosts $19 moreMatches: Near-identical swatch colourSame neutral undertoneSame matte finish
Differences: No blurring effect claimedNot marketed for dry skinContains listed fragrance
Looks identical · Matte · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: No blurring effect claimed · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: Medium, warm neutral undertones
Medium confidence· Digital match
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautyUlta Beauty(product price)$27.01 less (69%)Matches: Near-identical swatch colourSame neutral undertoneSame matte finish
Differences: No blurring effect claimedNot marketed for combination/dry skin
Looks identical · Matte · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: No blurring effect claimed · Not marketed for combination/dry skin
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$8.98View at Walmart
Target$8.99View at Target
CVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta Beauty
Walgreens$12.99View at Walgreens
AmazonSee price at AmazonView at AmazonSephoraCosts $30 moreMatches: Near-identical swatch colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNot marketed for combination skinContains listed fragrance
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than matte finish · Not marketed for combination skin · Contains listed fragrance
Retailer shade note: light, neutral peach
High confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Macy's$69View at Macy'sSephora$69View at SephoraUlta Beauty(product price)Costs $1 moreMatches: Very close colourSame matte finishSame medium coverage
Differences: Slightly cooler undertoneDoes not claim a lightweight feelNot marketed for dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly cooler undertone · Does not claim a lightweight feel · Not marketed for dry skin
Retailer shade note: light skin with a balance of warm & cool undertones
Medium confidence· Digital match
Tarte Amazonian Clay Blurring Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sSephoraCosts $30 moreMatches: Very close colourSame medium coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneRadiant rather than matte finishNot marketed for oily skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than matte finish · Not marketed for oily skin
Retailer shade note: light with yellow peach undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneNatural rather than matte finishNot marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: M1 - medium with warm undertones, and a golden tone
Medium confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sSephoraCosts $16 moreMatches: Near-identical swatch colourSame medium coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneNatural rather than matte finishNot marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Not marketed for oily skin
Retailer shade note: L5 - light to medium with warm undertones
High confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55View at Macy'sSephora$1 less (3%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Natural rather than matte finishNo blurring effect claimedNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than matte finish · No blurring effect claimed · Not marketed for dry skin
Retailer shade note: fair-light (neutral)
Medium confidence· Digital match
MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraShowing 12 of 13 matches
The closest shade to Clinique Acne Solutions Liquid Makeup Foundation WN 46 Golden Neutral (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
8 Medium-Tan
$36
Medium Tan 3.5N
$31
Cookie Dough 4.3 Neutral
$31
3N
$38
2
$42
Cedar 3.5
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 2N26 - Sand, against Clinique Acne Solutions Liquid Makeup Foundation in WN 46 Golden Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 2N26 - Sand.
6 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Ulta Beauty Collection Complexion Crush Foundation in Light Neutral, against Clinique Acne Solutions Liquid Makeup Foundation in WN 46 Golden Neutral. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Ulta Beauty Collection Complexion Crush Foundation in Light Neutral.
7 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 2N26 - Sand
SephoraYour shade $39 at Ulta Beauty
Ulta Beauty Collection Complexion Crush Foundation Light Neutral
Ulta BeautyYour shade $39 at Ulta Beauty · product price; shade not separately priced
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
