Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Similar undertone (cool vs neutral)· Same medium coverage
Differences: Radiant rather than natural finish· Does not claim colour stability· Not marketed for dry/combination skin
Score details
Shade match
92
Finish & visual result
81
Wear & performance
63
Skin suitability
33
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim colour stability · Not marketed for dry/combination skin · Contains listed fragrance · No SPF
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Radiant rather than natural finish· Does not claim colour stability· Not marketed for dry/combination skin
Score details
Shade match
92
Finish & visual result
81
Wear & performance
63
Skin suitability
33
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim colour stability · Not marketed for dry/combination skin · Contains listed fragrance · No SPF
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Radiant rather than natural finish· Does not claim colour stability· Not marketed for dry/combination skin
Score details
Shade match
91
Finish & visual result
81
Wear & performance
63
Skin suitability
33
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim colour stability · Not marketed for dry/combination skin · Contains listed fragrance · No SPF
The closest shade to Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation CN 70 Vanilla (Light · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Kylie Cosmetics Natural Blur Powder Foundation in 2C, against Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in CN 70 Vanilla. Every attribute compared, with its share of the score.
ComparedYour shadeCN 70 VanillaClosest shade match2CHow they compareScore
Shade match55% of overall96
Colour60%93#e7c29d#e9c5a5Very close colourColour difference 1.7 (0 is identical)
Depth15%98LightFairCloseDepth difference: 1.5
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Overall match 87/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NARS Light Reflecting Foundation in Vienna, against Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in CN 70 Vanilla. Every attribute compared, with its share of the score.
ComparedYour shadeCN 70 VanillaClosest overall alternativeViennaHow they compareScore
Shade match55% of overall91
Colour60%93#e7c29d#eec6a3Very close colourColour difference 1.8 (0 is identical)
Depth15%96LightFairCloseDepth difference: 2.5
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100%100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/dry/combination skin
Overall match 91/100Shade match 91/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
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