Beautler.Your beauty butler

Superbalanced Makeup Foundation 20 Fair dupes and alternatives Clinique

Very fair · Neutral · neutral pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

  • Liquid0
  • Stick0
  • Powder0
  • Cushion0
  • Gel0

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan, applied. RemoveCruelty-free1Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

1 of 30

Only showing matches with full coverage, vegan, without talc.

  • 23 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Milani Conceal + Perfect 2-in-1 Foundation Ivory

The equivalent shade and the most similar foundation overall.

Your shade
Clinique
20 FairChange shade
Depth and undertone: Very fair · Neutral · neutral pink
Finish and coverage: Natural · Medium coverage
The match
Milani
Ivory
Depth and undertone: Very fair · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Overall match
79out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
58
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
86out of 100
Colour
93
Depth
100
Undertone
60
Medium confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$30.01 less (70%)

Your shade $43 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Clinique Superbalanced Makeup Foundation 20 Fair (Very fair · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Clinique Even Better All-Over Concealer + Eraser

    CN 02 Breeze

    Clinique Even Better All-Over Concealer + Eraser, shade CN 02 Breeze

    • Very close colour
    • Very fair · Neutral · neutral pink undertone

    $22

    SephoraView at Sephora
  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Marshmallow

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Marshmallow

    • Looks identical
    • Very fair · Cool · rosy undertone

    $36

    SephoraView at Sephora
  3. NARS Radiant Creamy Concealer

    Affogato

    NARS Radiant Creamy Concealer, shade Affogato

    • Looks identical
    • Very fair · Cool undertone

    $36

    SephoraView at Sephora
  4. Tarte Shape Tape Full Coverage Matte Concealer

    12B fair beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 12B fair beige

    • Very close colour
    • Very fair · Cool · pink undertone

    $32

    SephoraView at Sephora
  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    0.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 0.5C

    • Very close colour
    • Very fair · Cool undertone

    $38

    SephoraView at Sephora
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC10

    • Very close colour
    • Very fair · Neutral undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Milani Conceal + Perfect 2-in-1 Foundation in Ivory, against Clinique Superbalanced Makeup Foundation in 20 Fair. Every attribute compared, with its share of the score.

ComparedYour shade20 FairClosest matchIvoryScore
Shade match55% of overall86
Colour93#f4d5c0#f9d4bcVery close colourColour difference 1.8 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.1
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone60Neutral · neutral pinkNeutral · neutral goldenSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared58
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, dry, oilyNot publishedSkin-type suitability not published for one product
Overall match 79/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Ivory.

Same or better

  • $30.01 less
  • Very close colour
  • Same neutral undertone
  • Both claim long-wearing

Different

  • Matte finish instead of natural
  • Full rather than medium coverage

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy Ivory

Match price
$12.99Ulta BeautyUlta Beauty
$30.01 less (70%)

Your shade $43 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.