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Pretty Fresh Hyaluronic Hydrating Foundation Medium Dark 147W dupes and alternatives ColourPop

Medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Kosas Revealer Skin-Improving Foundation SPF 25 Medium Deep Warm 350

The equivalent shade and the most similar foundation overall.

The match
Kosas
Medium Deep Warm 350
Depth and undertone: Medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
87out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
91
Wear (Wear & performance)
60
Skin (Skin suitability)
60
Shade match
95out of 100
Colour
92
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$45SephoraSephora
Costs $33 more

Your shade $12 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $68SephoraSephoraCosts $56 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Does not claim a lightweight feelNot marketed for oily/sensitive skinContains drying alcohol

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim a lightweight feel · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: Tan warm undertone

    Medium confidence· Digital match

    View match
  2. Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $30 more

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Radiant rather than natural finishContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Contains listed fragrance

    Retailer shade note: medium with warm undertone

    Medium confidence· Digital match

    View match
  3. #4 · Well People

    Skinforia Serum Foundation

    28 Medium Neutral
    Shade match 81
    $21$30Ulta BeautyUlta BeautyCosts $9 more

    Matches: Same natural finishBoth claim a skin-like finishClaims long-wearing

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNot marketed for sensitive skin

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    80

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · Not marketed for sensitive skin

    Medium confidence· Digital match

    View match
  4. #5 · Yepoda

    The Dewy Day

    5N
    Shade match 83
    $39SephoraSephoraCosts $27 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNot marketed for combination/oily skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: Medium deep shade with neutral undertones

    Medium confidence· Digital match

    View match
  5. #6 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 80
    $30TargetTargetCosts $18 more

    Matches: Same warm undertoneSame natural finishBoth claim a skin-like finish

    Differences: Buildable rather than medium coverageNot marketed for sensitive skin

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    80

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Buildable rather than medium coverage · Not marketed for sensitive skin

    Low confidence· Digital match

    View match
  6. #7 · Dior

    Forever Hydra Nude Foundation

    2.5N Neutral
    Shade match 89
    $60Ulta BeautyUlta BeautyCosts $48 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: light skin with neutral beige undertones

    Medium confidence· Digital match

    View match
  7. Shade match 85
    $68SephoraSephoraCosts $56 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneDoes not claim a lightweight feelNot marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim a lightweight feel · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: Tan neutral undertone

    Medium confidence· Digital match

    View match
  8. Shade match 81
    $41Ulta BeautyUlta Beauty(product price)Costs $29 more

    Matches: Same natural finishSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: tan neutral

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Medium Dark 147W (Medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    14 Light Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 14 Light Peach

    • Very close colour
    • Medium · Warm · peach undertone

    $32

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Beech 6

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Beech 6

    • Very close colour
    • Medium · Warm · golden undertone

    $39

  3. Dior Forever Skin Correct Full-Coverage Concealer

    4 Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Warm

    • Very close colour
    • Medium · Warm undertone

    $42

  4. CoverGirl TruBlend Undercover Concealer

    Golden Natural

    CoverGirl TruBlend Undercover Concealer, shade Golden Natural

    • Very close colour
    • Medium · Warm · golden undertone

    $12.99

  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    435 Bisque W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 435 Bisque W

    • Close colour
    • Medium · Warm · golden undertone

    $32

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium

    • Very close colour
    • Medium

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Warm 350, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Medium Dark 147W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium Dark 147WClosest matchMedium Deep Warm 350Score
Shade match55% of overall95
Colour92#bd9572#c1926cVery close colourColour difference 2.0 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.6
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 87/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Warm 350.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims long-wearing
  • Both claim a lightweight feel
  • Adds SPF 25

Different

  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 25
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy Medium Deep Warm 350

Best price
$45SephoraSephora
Costs $33 more

Your shade $12 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.