Flawless Creator Liquid Foundation Drops 72N dupes and alternatives Dermablend
Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Formulation
- Liquid1
- Stick0
- Powder0
- Cushion0
- Serum0
Skin type
- Dry1
- Normal1
- Combination1
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance0
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, with a radiant finish.
Closest shade matchClosest overall alternative: Make Up For Ever HD Skin Hydra Glow Hydrating Foundation 4N68 - Coffee
The equivalent shade and the most similar foundation overall.

- Overall match
- 72out of 100
- Shade (Shade match)
- 83
- Finish (Finish & visual result)
- 62
- Wear (Wear & performance)
- 54
- Skin (Skin suitability)
- 60
- Shade match
- 83out of 100
- Colour
- 74
- Depth
- 92
- Undertone
- 100
Your shade $43 at Ulta Beauty
Where to buy 4N68 - Coffee
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Dermablend Flawless Creator Liquid Foundation Drops 72N (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

42 Medium Deep Neutral
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 42 Medium Deep Neutral
- Close colour
- Deep · Neutral undertone
$32

480W
Rare Beauty Liquid Touch Brightening Concealer, shade 480W
- Close colour
- Deep tan · Neutral · neutral golden undertone
$24

Medium Deep 3
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Deep 3
- Close colour
- Deep · Neutral undertone
$22

44.0 Deep Natural
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural
- Close colour
- Deep · Neutral undertone
$30

Café
Café
NARS Soft Matte Complete Concealer, shade Café
- Slight colour difference
- Deep tan · Neutral undertone
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N68 - Coffee, against Dermablend Flawless Creator Liquid Foundation Drops in 72N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Make Up For Ever HD Skin Hydra Glow Hydrating Foundation in 4N68 - Coffee.
Same or better
- Same neutral undertone
- Medium rather than full coverage
- Claims a blurring effect
Different
- Small colour difference on the swatch
- Radiant finish instead of natural
- Does not claim transfer resistance
- Does not claim a lightweight feel
- Not marketed for oily/sensitive skin
- Fragrance is listed in the formula
Ingredients (information only, not scored)
2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy 4N68 - Coffee
Your shade $43 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.