Beautler.Your beauty butler

T.C.E This Covers Everything Super Coverage Serum Makeup Medium dupes and alternatives Doll 10

Medium tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan2Cruelty-free1Oil-free1With SPF0Mineral0

Avoid an ingredient

Sort

2 of 30

Only showing matches with a matte finish, in liquid form.

  • 1 match has no finish listed and is not shown.
  • 8 matches have no formulation listed and are not shown.

Closest shade match: Urban Decay Face Bond Self Setting Waterproof Foundation 27

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Doll 10
MediumChange shade
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
Urban Decay
27
Depth and undertone: Tan · Warm · peach
Finish and coverage: Matte · Medium coverage
Shade match
88out of 100
Colour
87
Depth
96
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
$6 less (13%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 56S Rich Sand

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Doll 10
MediumChange shade
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
Tarte
56S Rich Sand
Depth and undertone: Tan · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
82out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
79
Wear (Wear & performance)
72
Skin (Skin suitability)
73
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
$4 less (9%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup Medium (Medium tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    420N

    Rare Beauty Liquid Touch Brightening Concealer, shade 420N

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $24

    SephoraView at Sephora
  2. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  3. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    30 Medium Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 30 Medium Peach

    • Close colour
    • Medium tan · Warm · peach undertone

    $32

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Looks identical
    • Tan · Cool undertone

    $30

    SephoraView at Sephora
  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    15NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 15NW

    • Close colour
    • Medium tan · Neutral · neutral golden undertone

    $30

    Ulta BeautyView at Ulta Beauty
  6. L'Oréal Paris True Match Radiant Serum Concealer

    C8

    L'Oréal Paris True Match Radiant Serum Concealer, shade C8

    • Close colour
    • Medium tan · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Urban Decay Face Bond Self Setting Waterproof Foundation in 27, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest shade match27Score
Shade match55% of overall88
Colour87#bb8264#b97d58Very close colourColour difference 2.7 (0 is identical)
Depth96Medium tanTanCloseDepth difference: 2.4
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, oilyBoth marketed for combination skin
Overall match 78/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay Face Bond Self Setting Waterproof Foundation in 27.

Same or better

  • $6 less
  • Very close colour
  • Similar undertone (warm vs neutral)
  • Same matte finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Contains alcohol denat.

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 56S Rich Sand, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest overall alternative56S Rich SandScore
Shade match55% of overall86
Colour86#bb8264#af7d63Very close colourColour difference 2.9 (0 is identical)
Depth92Medium tanTanCloseDepth difference: 3.8
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, oilyBoth marketed for combination skin
Overall match 82/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 56S Rich Sand.

Same or better

  • $4 less
  • Very close colour
  • Similar undertone (warm vs neutral)
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • Claims 16-hour wear
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Urban Decay Face Bond Self Setting Waterproof Foundation 27

Best price
$40SephoraSephora
$6 less (13%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Tarte Amazonian Clay 16-Hour Full Coverage Foundation 56S Rich Sand

Best price
$42SephoraSephora
$4 less (9%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.