T.C.E This Covers Everything Super Coverage Serum Makeup Rich dupes and alternatives Doll 10
Very deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Light to medium0
- Medium4
- Full2
- Buildable2
Preferences
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2 of 31 matches
Only showing matches with buildable coverage, without silicones or alcohol denat.
- 1 match has no ingredient list listed and is not shown.
Closest shade match: Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 80 Deeper
The equivalent shade: scored on colour, depth and undertone only.
RichChange shade
- Fair
- Fair/Light
- Light
- Light/Medium
- Medium
- Tan
- Tan/Deep
- Deep
- Deep/Rich
- Richcurrent shade
- Shade match
- 95out of 100
- Colour
- 92
- Depth
- 94
- Undertone
- 100
Your shade $46 at Ulta Beauty · product price; shade not separately priced
Where to buy 80 Deeper
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Neutral Deep 29
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
RichChange shade
- Fair
- Fair/Light
- Light
- Light/Medium
- Medium
- Tan
- Tan/Deep
- Deep
- Deep/Rich
- Richcurrent shade
- Overall match
- 84out of 100
- Shade (Shade match)
- 86
- Finish (Finish & visual result)
- 73
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 68
Your shade $46 at Ulta Beauty · product price; shade not separately priced
Where to buy Neutral Deep 29
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup Rich (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

8C
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C
- Very close colour
- Very deep · Cool undertone
$38
25C
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 25C
- Close colour
- Very deep · Cool undertone
$30

Spiced Rum
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Spiced Rum
- Close colour
- Very deep · Cool · rosy undertone
$36
175
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175
- Very close colour
- Rich deep · Neutral · neutral pink undertone
$12.99
550 Suede C
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 550 Suede C
- Close colour
- Very deep · Cool undertone
$32

Clove 11.4
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Clove 11.4
- Very close colour
- Very deep · Neutral undertone
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 80 Deeper, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Rich. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 80 Deeper.
Same or better
- Very close colour
- Same cool undertone
- Buildable rather than full coverage
- Both claim a skin-like finish
- Claims a blurring effect
- Claims long-wearing
- Claims colour stability
- Both claim a lightweight feel
- No fragrance listed
- Adds SPF 30
Different
- Radiant finish instead of matte
- Does not claim not settling into lines
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Why the closest overall alternative works
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Neutral Deep 29, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Rich. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Neutral Deep 29.
Same or better
- $6.50 less
- Very close colour
- Same matte finish
- Buildable rather than full coverage
- Claims a blurring effect
- Both claim not settling into lines
- Both claim a lightweight feel
- No fragrance listed
- Adds SPF 15
Different
- Neutral rather than cool undertone
- No skin-like finish claimed
Ingredients (information only, not scored)
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 80 Deeper
Your shade $46 at Ulta Beauty · product price; shade not separately priced
Closest overall alternative
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Neutral Deep 29
Your shade $46 at Ulta Beauty · product price; shade not separately priced
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.