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T.C.E This Covers Everything Super Coverage Serum Makeup Tan/Deep dupes and alternatives Doll 10

Deep tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with a matte finish, with no drying alcohol.

  • 1 match has no finish listed and is not shown.

Closest shade match: Essence Foundation Stick 210

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Doll 10
Tan/DeepChange shade
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Essence
210
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Matte · Medium coverage
Shade match
93out of 100
Colour
89
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$6.99Ulta BeautyUlta Beauty
$39.01 less (85%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Too Faced Born This Way Soft Matte Foundation Honey

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Doll 10
Tan/DeepChange shade
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Too Faced
Honey
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
82out of 100
Shade (Shade match)
82
Finish (Finish & visual result)
93
Wear (Wear & performance)
66
Skin (Skin suitability)
73
Best price
$48SephoraSephora
Costs $2 more

Your shade $46 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    375 Deep Amber
    Shade match 84
    $18.99Ulta BeautyUlta Beauty$27.01 less (59%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    86
    Wear & performance
    65
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No skin-like finish claimed

    Medium confidence· Digital match

    View match
  2. #4 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    46Y Tan
    Shade match 92
    $24SephoraSephora$22 less (48%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    0

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: tan, yellow undertone

    Medium confidence· Digital match

    View match
  3. #5 · NARS

    Natural Matte Longwear Foundation

    ALEXANDRIA
    Shade match 84
    $55SephoraSephoraCosts $9 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    51
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: MD5.5 - Medium-deep to deep with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    5N Tiramisu
    Shade match 83
    $54Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    68

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than full coverage · No skin-like finish claimed

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 79
    $15.99Ulta BeautyUlta Beauty(product price)$30.01 less (65%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    79
    Finish & visual result
    86
    Wear & performance
    51
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · No skin-like finish claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup Tan/Deep (Deep tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    49W tan-deep warm

    Tarte Shape Tape Full Coverage Matte Concealer, shade 49W tan-deep warm

    • Very close colour
    • Deep tan · Warm undertone

    $32

  2. Rare Beauty Liquid Touch Brightening Concealer

    480W

    Rare Beauty Liquid Touch Brightening Concealer, shade 480W

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $24

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Butterscotch 7.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden

    • Close colour
    • Deep tan · Warm · golden undertone

    $31

  4. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Very close colour
    • Deep tan · Neutral undertone

    $36

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    43.0 Deep Honey

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 43.0 Deep Honey

    • Close colour
    • Deep tan · Warm undertone

    $30

  6. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    495 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 495 Suede W

    • Close colour
    • Deep tan · Warm · golden undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Essence Foundation Stick in 210, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Tan/Deep. Every attribute compared, with its share of the score.

ComparedYour shadeTan/DeepClosest shade match210Score
Shade match55% of overall93
Colour89#9f6444#9e6a4dVery close colourColour difference 2.4 (0 is identical)
Depth97Deep tanDeep tanSameDepth difference: 2.1
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall68
Skin type68CombinationCombination, dry, normal, oily, sensitiveBoth marketed for combination skin
Overall match 80/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Essence Foundation Stick in 210.

Same or better

  • $39.01 less
  • Very close colour
  • Same warm undertone
  • Same matte finish
  • Medium rather than full coverage
  • No fragrance listed

Different

  • No skin-like finish claimed
  • Does not claim not settling into lines
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconemoderate silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Why the closest overall alternative works

Too Faced Born This Way Soft Matte Foundation in Honey, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Tan/Deep. Every attribute compared, with its share of the score.

ComparedYour shadeTan/DeepClosest overall alternativeHoneyScore
Shade match55% of overall82
Colour86#9f6444#9e5e37Very close colourColour difference 2.8 (0 is identical)
Depth96Deep tanDeep tanSameDepth difference: 2.5
Retailer descriptionTanTanBoth described as tanThe retailers describe the same depth
Undertone65Warm · goldenNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared66
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, oilyBoth marketed for combination skin
Overall match 82/100Shade match 82/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Soft Matte Foundation in Honey.

Same or better

  • Very close colour
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a skin-like finish
  • Claims 24-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Neutral rather than warm undertone

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Essence Foundation Stick 210

Match price
$6.99Ulta BeautyUlta Beauty
$39.01 less (85%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Too Faced Born This Way Soft Matte Foundation Honey

Best price
$48SephoraSephora
Costs $2 more

Your shade $46 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.