Beautler.Your beauty butler

T.C.E This Covers Everything Super Coverage Serum Makeup Tan dupes and alternatives Doll 10

Tan · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, with no drying alcohol, without alcohol denat.

  • 8 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 56S Rich Sand

The equivalent shade and the most similar foundation overall.

Your shade
Doll 10
TanChange shade
Depth and undertone: Tan · Olive · warm olive
Finish and coverage: Matte · Full coverage
The match
Tarte
56S Rich Sand
Depth and undertone: Tan · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
84out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
79
Wear (Wear & performance)
72
Skin (Skin suitability)
73
Shade match
91out of 100
Colour
93
Depth
99
Undertone
80
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
$4 less (9%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 86
    $42Ulta BeautyUlta Beauty(product price)$4 less (9%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Warm rather than olive undertoneNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Warm rather than olive undertone · No skin-like finish claimed

    Retailer shade note: medium skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  2. #3 · KimChi Chic Beauty

    A Really Good Foundation

    118M
    Shade match 78
    $29Ulta BeautyUlta Beauty(product price)$17 less (37%)

    Matches: Very close colourSame full coverageClaims long-wearing

    Differences: Slightly cooler undertoneNatural matte rather than matte finishNo skin-like finish claimed

    Score details
    Shade match
    78
    Finish & visual result
    77
    Wear & performance
    72
    Skin suitability
    70

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 33% ingredient overlap

    Differences: Slightly cooler undertone · Natural matte rather than matte finish · No skin-like finish claimed

    Retailer shade note: Medium/Tan with Cool Undertones

    Medium confidence· Digital match

    View match
  3. #4 · Kylie Cosmetics

    Skin Tint Blurring Elixir Foundation

    6.5WN
    Shade match 85
    $35Ulta BeautyUlta Beauty(product price)$11 less (24%)

    Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Neutral rather than olive undertoneNatural rather than matte finishLight rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    58
    Wear & performance
    72
    Skin suitability
    80

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than matte finish · Light rather than full coverage

    Retailer shade note: tan with warm neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup Tan (Tan · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.0 Rich Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.0 Rich Amber

    • Very close colour
    • Tan · Warm undertone

    $30

  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Very close colour
    • Medium tan · Neutral undertone

    $36

  3. Rare Beauty Liquid Touch Brightening Concealer

    420N

    Rare Beauty Liquid Touch Brightening Concealer, shade 420N

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $24

  4. CoverGirl TruBlend Undercover Concealer

    Warm Honey

    CoverGirl TruBlend Undercover Concealer, shade Warm Honey

    • Close colour
    • Tan · Warm undertone

    $12.99

  5. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    30 Medium Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 30 Medium Peach

    • Close colour
    • Medium tan · Warm · peach undertone

    $32

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Flax 8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Flax 8

    • Slight colour difference
    • Tan · Olive · warm olive undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 56S Rich Sand, against Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Tan. Every attribute compared, with its share of the score.

ComparedYour shadeTanClosest match56S Rich SandScore
Shade match55% of overall91
Colour93#b37e5f#af7d63Very close colourColour difference 1.8 (0 is identical)
Depth99TanTanSameDepth difference: 0.9
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone80Olive · warm oliveWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, oilyBoth marketed for combination skin
Overall match 84/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 56S Rich Sand.

Same or better

  • $4 less
  • Very close colour
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • Claims 16-hour wear
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Warm rather than olive undertone
  • No skin-like finish claimed

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy 56S Rich Sand

Best price
$42SephoraSephora
$4 less (9%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.