16HR Camo Concealer Deep Cinnamon dupes and alternatives e.l.f. Cosmetics
4.2 (5,664)·Tan · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same matte finish· Same full coverage· Claims a blurring effect
Differences: Noticeably different swatch colour· Slightly lighter· Olive rather than cool undertone
Score details
Shade match
56
Finish & visual result
89
Wear & performance
86
Skin suitability
100
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 39% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Olive rather than cool undertone · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: tan to deep skin with very warm, golden or olive undertones
Matches: Same cool undertone· Same full coverage· Claims a blurring effect
Differences: Noticeably different swatch colour· Slightly deeper· Natural rather than matte finish
Score details
Shade match
72
Finish & visual result
70
Wear & performance
58
Skin suitability
60
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: deep with cool subtle red undertones
Matches: Same full coverage· Claims a blurring effect· Claims transfer resistance
Differences: Neutral rather than cool undertone· Natural rather than matte finish· Does not claim not settling into lines
Score details
Shade match
69
Finish & visual result
70
Wear & performance
58
Skin suitability
60
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin
The closest shade to e.l.f. Cosmetics 16HR Camo Concealer Deep Cinnamon (Tan · Cool · rosy undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 40.5 Deep, against e.l.f. Cosmetics 16HR Camo Concealer in Deep Cinnamon. Every attribute compared, with its share of the score.
ComparedYour shadeDeep CinnamonClosest shade match40.5 DeepHow they compareScore
Shade match55% of overall84
Colour60%75#aa7c5a#b77f62Close colourColour difference 4.3 (0 is identical)
Depth15%94TanTanSameDepth difference: 3.4
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Overall match 80/100Shade match 84/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Shape Tape Full Coverage Matte Concealer in 53N deep, against e.l.f. Cosmetics 16HR Camo Concealer in Deep Cinnamon. Every attribute compared, with its share of the score.
ComparedYour shadeDeep CinnamonClosest overall alternative53N deepHow they compareScore
Shade match55% of overall77
Colour60%63#aa7c5a#9f7866Slight colour differenceColour difference 5.9 (0 is identical)
Depth15%95TanTanSameDepth difference: 2.8
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100%100Oily, combination, normalNormal, combination, oilyBoth marketed for oily/combination/normal skin
Overall match 82/100Shade match 77/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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