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16HR Camo Concealer Deep Cinnamon dupes and alternatives e.l.f. Cosmetics

Tan · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in serum form.

  • 1 match has no coverage listed and is not shown.
  • 3 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Sand

The equivalent shade and the most similar concealer overall.

Your shade
e.l.f. Cosmetics
Deep CinnamonChange shade
Depth and undertone: Tan · Cool · rosy
Finish and coverage: Matte · Full coverage
The match
NYX Professional Makeup
Sand
Depth and undertone: Medium tan
Finish and coverage: Natural · Medium coverage
Overall match
67out of 100
Shade (Shade match)
73
Finish (Finish & visual result)
54
Wear (Wear & performance)
72
Skin (Skin suitability)
50
Shade match
73out of 100
Colour
73
Depth
81
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
Costs $4 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to e.l.f. Cosmetics 16HR Camo Concealer Deep Cinnamon (Tan · Cool · rosy undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30

    Deep 510 C

    e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Deep 510 C

    • Slight colour difference
    • Tan · Cool undertone

    $16

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation

    14.5R Palm Springs

    Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation, shade 14.5R Palm Springs

    • Very close colour
    • Tan · Cool undertone

    $36

    SephoraView at Sephora
  2. Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear

    BR112

    Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear, shade BR112

    • Very close colour
    • Tan · Cool · rosy undertone

    $69

    Ulta BeautyView at Ulta Beauty
  3. Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation

    DC5

    Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation, shade DC5

    • Very close colour
    • Tan · Cool undertone

    $49

    SephoraView at Sephora
  4. L'Oréal Paris True Match Nude Hyaluronic Tinted Serum

    Blue

    L'Oréal Paris True Match Nude Hyaluronic Tinted Serum, shade Blue

    • Very close colour
    • Tan · Cool · blue undertone

    $15.82

    WalmartView at Walmart
  5. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Medium Deep

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Medium Deep

    • Very close colour
    • Tan · Cool undertone

    $29

    SephoraView at Sephora
  6. L'Oréal Paris True Match Super-Blendable Foundation

    C7 Cool Medium Deep

    L'Oréal Paris True Match Super-Blendable Foundation, shade C7 Cool Medium Deep

    • Close colour
    • Tan · Cool undertone

    $13.99

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Sand, against e.l.f. Cosmetics 16HR Camo Concealer in Deep Cinnamon. Every attribute compared, with its share of the score.

ComparedYour shadeDeep CinnamonClosest matchSandScore
Shade match55% of overall73
Colour73#aa7c5a#ba8863Close colourColour difference 4.5 (0 is identical)
Depth81TanMedium tanSome differenceDepth difference: 7.1
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone70Cool · rosyUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Oily, combination, normalNot publishedSkin-type suitability not published for one product
Overall match 67/100Shade match 73/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Sand.

Same or better

  • Claims a skin-like finish
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Natural finish instead of matte
  • Medium rather than full coverage
  • No long-wear claim

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate
View full match

Where to buy Sand

Match price
$12Ulta BeautyUlta Beauty
Costs $4 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.