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Hydrating Camo Concealer Deep Chestnut dupes and alternatives e.l.f. Cosmetics

Medium light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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  • Normal0
  • Combination0
  • Oily0
  • Sensitive0
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9 of 30

Only showing matches with buildable coverage, without talc.

  • 2 matches have no coverage listed and are not shown.

Closest shade match: Milk Makeup Future Fluid Longwear Hydrating Concealer 13W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
e.l.f. Cosmetics
Deep ChestnutChange shade
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Satin · Full coverage
The match
Milk Makeup
13W
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Buildable coverage
Shade match
40out of 100
Colour
77
Depth
91
Undertone
100
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deepWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Costs $22 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 40
    $30Ulta BeautyUlta BeautyCosts $22 more

    Matches: Same warm undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperDescribed as light medium, yours as deepNatural rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Described as light medium, yours as deep · Natural rather than satin finish · Buildable rather than full coverage

    Retailer shade note: light medium with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as deep

    View match
  2. Shade match 40
    $30Ulta BeautyUlta Beauty(product price)Costs $22 more

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperDescribed as medium, yours as deepOlive rather than warm undertone

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Described as medium, yours as deep · Olive rather than warm undertone · Natural rather than satin finish · Buildable rather than full coverage

    Retailer shade note: medium with olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  3. Shade match 40
    $30Ulta BeautyUlta Beauty(product price)Costs $22 more

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperDescribed as medium, yours as deepNeutral rather than warm undertone

    Score details
    Shade match
    40
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Described as medium, yours as deep · Neutral rather than warm undertone · Natural rather than satin finish · Buildable rather than full coverage

    Retailer shade note: medium with neutral undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  4. #5 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5W
    Shade match 40
    $31Ulta BeautyUlta BeautyCosts $23 more

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Described as medium tan, yours as deepLuminous rather than satin finishBuildable rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Described as medium tan, yours as deep · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan warm skin with golden undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as deep

    View match
  5. #6 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5N
    Shade match 40
    $31Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly lighterDescribed as light, yours as deepNeutral rather than warm undertone

    Score details
    Shade match
    40
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Described as light, yours as deep · Neutral rather than warm undertone · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for light neutral skin with peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as deep

    View match
  6. #7 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5W
    Shade match 40
    $31Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterDescribed as light, yours as deepLuminous rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Described as light, yours as deep · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for light warm skin with yellow undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as deep

    View match
  7. #8 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C
    Shade match 40
    $31Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperDescribed as medium tan, yours as deepSlightly cooler undertone

    Score details
    Shade match
    40
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Described as medium tan, yours as deep · Slightly cooler undertone · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan cool skin with rosy undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as deep

    View match
  8. #9 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5N
    Shade match 40
    $31Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Both claim long-wearingBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Described as medium tan, yours as deepNeutral rather than warm undertoneLuminous rather than satin finish

    Score details
    Shade match
    40
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Described as medium tan, yours as deep · Neutral rather than warm undertone · Luminous rather than satin finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan neutral skin with peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as deep

    View match

Looking for a foundation in your shade?

The closest shade to e.l.f. Cosmetics Hydrating Camo Concealer Deep Chestnut (Medium light · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30

    Deep 530 W

    e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Deep 530 W

    • Nearest in this range
    • Very deep · Warm undertone

    $16

Closest foundations

  1. Milani Conceal + Perfect 2-in-1 Foundation

    Deep Beige

    Milani Conceal + Perfect 2-in-1 Foundation, shade Deep Beige

    • Looks identical
    • Medium light · Warm undertone

    $12.99

  2. Maybelline Super Stay Lumi-Matte Foundation

    332

    Maybelline Super Stay Lumi-Matte Foundation, shade 332

    • Looks identical
    • Medium light · Warm undertone

    $15.99

  3. L'Oréal Paris Age Perfect Radiant Serum Foundation

    Golden Honey

    L'Oréal Paris Age Perfect Radiant Serum Foundation, shade Golden Honey

    • Looks identical
    • Medium light · Warm · golden undertone

    $14.97

  4. MAC Cosmetics Studio Fix Powder Plus Foundation

    NC44

    MAC Cosmetics Studio Fix Powder Plus Foundation, shade NC44

    • Looks identical
    • Medium light · Warm · golden undertone

    $39

  5. Maybelline Super Stay 24H Skin Tint + Vitamin C

    312

    Maybelline Super Stay 24H Skin Tint + Vitamin C, shade 312

    • Looks identical
    • Medium light · Warm undertone

    $17.99

  6. L'Oréal Paris Infallible Cushion Foundation

    257 Warm

    L'Oréal Paris Infallible Cushion Foundation, shade 257 Warm

    • Looks identical
    • Light medium · Warm undertone

    $19.99

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 13W, against e.l.f. Cosmetics Hydrating Camo Concealer in Deep Chestnut. Every attribute compared, with its share of the score.

ComparedYour shadeDeep ChestnutClosest shade match13WScore
Shade match55% of overall40
Colour77#e1a36d#d19e65Close colourColour difference 4.0 (0 is identical)
Depth91Medium lightMedium lightSameDepth difference: 4.3
Retailer descriptionDeepMediumDifferentRetailer descriptions two or more depth bands apart: shade match capped at 40, confidence Low
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish78SatinNaturalCloseNatural finish rather than satin
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, combination, normalNot publishedSkin-type suitability not published for one product
Overall match 57/100Shade match 40/100Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 13W.

Same or better

  • Same warm undertone
  • Natural finish instead of satin
  • Buildable rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • Retailer describes it as medium, yours as deep

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none

Where to buy 13W

Match price
$30Ulta BeautyUlta Beauty
Costs $22 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.