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Hydrating Camo Concealer Light Ivory dupes and alternatives e.l.f. Cosmetics

Light · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with a natural finish, in liquid form.

  • 3 matches have no formulation listed and are not shown.

Closest shade match: Laura Mercier Real Flawless Weightless Perfecting Serum Concealer 1N0

The equivalent shade: scored on colour, depth and undertone only.

Your shade
e.l.f. Cosmetics
Light IvoryChange shade
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Satin · Full coverage
The match
Laura Mercier
1N0
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
94out of 100
Colour
90
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$34SephoraSephora
Costs $26 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Too Faced Born This Way Super Coverage Multi-Use Concealer Golden Beige

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
e.l.f. Cosmetics
Light IvoryChange shade
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Satin · Full coverage
The match
Too Faced
Golden Beige
Depth and undertone: Light · Warm · golden
Finish and coverage: Natural · Full coverage
Overall match
92out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
88
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Best price
$36SephoraSephora
Costs $28 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 81
    $36SephoraSephoraCosts $28 more

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Slightly deeperNatural rather than satin finish

    Score details
    Shade match
    81
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 41% ingredient overlap

    Differences: Slightly deeper · Natural rather than satin finish

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 84
    $30SephoraSephoraCosts $22 more

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Natural rather than satin finishDoes not claim a lightweight feel

    Score details
    Shade match
    84
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than satin finish · Does not claim a lightweight feel

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 90
    $39SephoraSephoraCosts $31 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than satin finish

    Score details
    Shade match
    90
    Finish & visual result
    71
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Natural rather than satin finish

    Retailer shade note: Fair, Neutral

    Medium confidence· Digital match

    View match
  4. Shade match 87
    $34SephoraSephoraCosts $26 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Both claim not settling into lines

    Differences: Natural rather than satin finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than satin finish · Medium rather than full coverage

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  5. Shade match 90
    $38SephoraSephoraCosts $30 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Natural rather than satin finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural rather than satin finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light medium with warm undertones

    Medium confidence· Digital match

    View match
  6. Shade match 89
    $38SephoraSephoraCosts $30 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than satin finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural rather than satin finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light medium with neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 81
    $39SephoraSephoraCosts $31 more

    Matches: Similar undertone (warm vs neutral)Same full coverageClaims a skin-like finish

    Differences: Slightly deeperNatural rather than satin finish

    Score details
    Shade match
    81
    Finish & visual result
    71
    Wear & performance
    86
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly deeper · Natural rather than satin finish

    Retailer shade note: Light, Warm Peach

    Medium confidence· Digital match

    View match
  8. Shade match 75
    $30SephoraSephoraCosts $22 more

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly cooler undertoneNatural rather than satin finish

    Score details
    Shade match
    75
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Natural rather than satin finish · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  9. Shade match 88
    $42SephoraSephoraCosts $34 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Slightly deeperNatural rather than satin finishDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    33

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Natural rather than satin finish · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance

    Retailer shade note: light medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 86
    $42SephoraSephoraCosts $34 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Slightly deeperNatural rather than satin finishDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    33

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Natural rather than satin finish · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/combination skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm peach undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to e.l.f. Cosmetics Hydrating Camo Concealer Light Ivory (Light · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30

    Fair 120 N

    e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30, shade Fair 120 N

    • Close colour
    • Light · Neutral undertone

    $16

Closest foundations

  1. Lancôme Teint Idole Ultra Wear Natural Matte Foundation

    205C

    Lancôme Teint Idole Ultra Wear Natural Matte Foundation, shade 205C

    • Looks identical
    • Fair · Neutral · neutral golden undertone

    $53

  2. Rare Beauty True to Myself Natural Matte Longwear Foundation

    13 Light Neutral

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 13 Light Neutral

    • Looks identical
    • Light · Neutral · neutral golden undertone

    $38

  3. Milani Conceal + Perfect 2-in-1 Foundation

    Creamy Natural

    Milani Conceal + Perfect 2-in-1 Foundation, shade Creamy Natural

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $12.99

  4. Ciele tint & PROTECT medium coverage serum foundation

    03 | Light

    Ciele tint & PROTECT medium coverage serum foundation, shade 03 | Light

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $44

  5. Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation

    7L

    Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation, shade 7L

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $47

  6. Yepoda The Dewy Day

    3N

    Yepoda The Dewy Day, shade 3N

    • Looks identical
    • Fair · Neutral undertone

    $39

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 1N0, against e.l.f. Cosmetics Hydrating Camo Concealer in Light Ivory. Every attribute compared, with its share of the score.

ComparedYour shadeLight IvoryClosest shade match1N0Score
Shade match55% of overall94
Colour90#f4bf9b#ebbf9fVery close colourColour difference 2.3 (0 is identical)
Depth98LightLightSameDepth difference: 1.2
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared70
Finish78SatinNaturalCloseNatural finish rather than satin
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, combination, normalDry, normal, combination, oily, sensitiveBoth marketed for dry/​combination/​normal skin
Overall match 86/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 1N0.

Same or better

  • Very close colour
  • Same neutral undertone
  • Natural finish instead of satin
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Medium rather than full coverage

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Why the closest overall alternative works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Golden Beige, against e.l.f. Cosmetics Hydrating Camo Concealer in Light Ivory. Every attribute compared, with its share of the score.

ComparedYour shadeLight IvoryClosest overall alternativeGolden BeigeScore
Shade match55% of overall92
Colour93#f4bf9b#edbc9dVery close colourColour difference 1.8 (0 is identical)
Depth97LightLightSameDepth difference: 2.0
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78SatinNaturalCloseNatural finish rather than satin
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Dry, combination, normalNormal, dry, combinationBoth marketed for dry/​combination/​normal skin
Overall match 92/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Golden Beige.

Same or better

  • Very close colour
  • Similar undertone (warm vs neutral)
  • Natural finish instead of satin
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 41%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Laura Mercier Real Flawless Weightless Perfecting Serum Concealer 1N0

Best price
$34SephoraSephora
Costs $26 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Too Faced Born This Way Super Coverage Multi-Use Concealer Golden Beige

Best price
$36SephoraSephora
Costs $28 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.