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Soft Glam Satin Foundation 20 Light Cool dupes and alternatives e.l.f. Cosmetics

Light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free3No drying alcohol3Vegan2Cruelty-free1Oil-free0With SPF2Mineral2

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Only showing matches with medium coverage, with a matte finish, without talc or alcohol denat.

Closest shade match: Charlotte Tilbury Airbrush Flawless Foundation 4 Cool

The equivalent shade: scored on colour, depth and undertone only.

Your shade
e.l.f. Cosmetics
20 Light CoolChange shade
Depth and undertone: Light · Cool
Finish and coverage: Natural · Medium coverage
The match
Charlotte Tilbury
4 Cool
Depth and undertone: Light · Cool
Finish and coverage: Matte · Medium coverage
Shade match
96out of 100
Colour
94
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $44 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Kylie Cosmetics Natural Blur Powder Foundation 2C

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
e.l.f. Cosmetics
20 Light CoolChange shade
Depth and undertone: Light · Cool
Finish and coverage: Natural · Medium coverage
The match
Kylie Cosmetics
2C
Depth and undertone: Fair · Neutral · neutral pink
Finish and coverage: Matte · Medium coverage
Overall match
85out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
70
Wear (Wear & performance)
78
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$38Ulta BeautyUlta Beauty
Costs $30 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Sand (N-032)
    Shade match 85
    $58SephoraSephoraCosts $50 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing

    Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    75

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: Light, warm neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · bareMinerals

    ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Fairly Light 03
    Shade match 90
    $39.50Ulta BeautyUlta Beauty(product price)Costs $31.50 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    76
    Wear & performance
    72
    Skin suitability
    50

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · No long-wear claim · Not marketed for dry/normal skin

    Retailer shade note: fair skin w/neutral to golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 20 Light Cool (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    3C Cool

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3C Cool

    • Looks identical
    • Light · Cool undertone

    $42

    Ulta BeautyView at Ulta Beauty
  2. Tarte Shape Tape Full Coverage Matte Concealer

    22N light neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 22N light neutral

    • Very close colour
    • Light · Cool undertone

    $32

    SephoraView at Sephora
  3. Rare Beauty Liquid Touch Brightening Concealer

    200C

    Rare Beauty Liquid Touch Brightening Concealer, shade 200C

    • Very close colour
    • Light · Cool undertone

    $24

    SephoraView at Sephora
  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Peach

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Peach

    • Very close colour
    • Light · Cool · rosy undertone

    $8

    Ulta BeautyView at Ulta Beauty
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Yogurt Drops 1.5 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Yogurt Drops 1.5 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

    SephoraView at Sephora
  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1R02

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1R02

    • Very close colour
    • Fair · Cool undertone

    $35

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Charlotte Tilbury Airbrush Flawless Foundation in 4 Cool, against e.l.f. Cosmetics Soft Glam Satin Foundation in 20 Light Cool. Every attribute compared, with its share of the score.

ComparedYour shade20 Light CoolClosest shade match4 CoolScore
Shade match55% of overall96
Colour94#e8c1a2#ecbf9eVery close colourColour difference 1.7 (0 is identical)
Depth100LightLightSameDepth difference: 0.3
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall58
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 82/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Airbrush Flawless Foundation in 4 Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • Does not claim not settling into lines
  • Contains alcohol

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Why the closest overall alternative works

Kylie Cosmetics Natural Blur Powder Foundation in 2C, against e.l.f. Cosmetics Soft Glam Satin Foundation in 20 Light Cool. Every attribute compared, with its share of the score.

ComparedYour shade20 Light CoolClosest overall alternative2CScore
Shade match55% of overall93
Colour95#e8c1a2#e9c5a5Looks identicalColour difference 1.5 (0 is identical)
Depth97LightFairCloseDepth difference: 1.6
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone85CoolNeutral · neutral pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared78
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oilyDry, normal, combination, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 85/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kylie Cosmetics Natural Blur Powder Foundation in 2C.

Same or better

  • Near-identical swatch colour
  • Similar undertone (neutral vs cool)
  • Same medium coverage
  • Claims a blurring effect
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs none
View full match

Where to buy

Closest shade match

Charlotte Tilbury Airbrush Flawless Foundation 4 Cool

Best price
$52SephoraSephora
Costs $44 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Kylie Cosmetics Natural Blur Powder Foundation 2C

Match price
$38Ulta BeautyUlta Beauty
Costs $30 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.