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Soft Glam Satin Foundation 40 Tan Warm dupes and alternatives e.l.f. Cosmetics

Tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free4No drying alcohol4Vegan2Cruelty-free3Oil-free0With SPF1Mineral1

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Only showing matches with buildable coverage, without talc.

Closest shade match: Youngblood Loose Mineral Foundation Toffee

The equivalent shade: scored on colour, depth and undertone only.

Your shade
e.l.f. Cosmetics
40 Tan WarmChange shade
Depth and undertone: Tan · Warm
Finish and coverage: Natural · Medium coverage
The match
Youngblood
Toffee
Depth and undertone: Medium tan · Warm
Finish and coverage: Buildable coverage
Shade match
95out of 100
Colour
92
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$50Ulta BeautyUlta Beauty
Costs $42 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Tarte Babassu Foundcealer Dewy Foundation SPF 20 49H Tan-Deep Honey

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
e.l.f. Cosmetics
40 Tan WarmChange shade
Depth and undertone: Tan · Warm
Finish and coverage: Natural · Medium coverage
The match
Tarte
49H Tan-Deep Honey
Depth and undertone: Tan · Warm · peach
Finish and coverage: Radiant · Buildable coverage
Overall match
87out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
76
Wear (Wear & performance)
86
Skin (Skin suitability)
92
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $34 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Yepoda

    The Dewy Day

    5W
    Shade match 94
    $39SephoraSephoraCosts $31 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Buildable rather than medium coverageDoes not claim not settling into linesNot marketed for combination/oily skin

    Score details
    Shade match
    94
    Finish & visual result
    86
    Wear & performance
    68
    Skin suitability
    46

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for combination/oily skin

    Retailer shade note: Medium deep shade with warm undertones

    Medium confidence· Digital match

    View match
  2. #4 · Milani

    Conceal + Perfect Blur Out Skin Tint Stick

    013
    Shade match 92
    $18.49Ulta BeautyUlta Beauty(product price)Costs $10.49 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    92

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: tan with yellow undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 40 Tan Warm (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.5 Rich

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.5 Rich

    • Very close colour
    • Tan · Warm undertone

    $30

    SephoraView at Sephora
  2. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    460 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W

    • Very close colour
    • Tan · Warm · golden undertone

    $32

    SephoraView at Sephora
  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Deep 1

    • Very close colour
    • Tan · Warm · golden undertone

    $22

    SephoraView at Sephora
  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    415 Honey

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 415 Honey

    • Close colour
    • Tan · Warm undertone

    $15.99

    Ulta BeautyView at Ulta Beauty
  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Tan 4W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Tan 4W

    • Close colour
    • Tan · Warm · yellow undertone

    $31

    Ulta BeautyView at Ulta Beauty
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    21W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 21W

    • Close colour
    • Tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Youngblood Loose Mineral Foundation in Toffee, against e.l.f. Cosmetics Soft Glam Satin Foundation in 40 Tan Warm. Every attribute compared, with its share of the score.

ComparedYour shade40 Tan WarmClosest shade matchToffeeScore
Shade match55% of overall95
Colour92#b17d4e#b88253Very close colourColour difference 2.0 (0 is identical)
Depth95TanMedium tanCloseDepth difference: 3.0
Retailer descriptionTanDeep tanSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 1 of 4 compared100
Finishnot comparableNaturalNot listedNot comparedFinish not listed for one product
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Combination, dry, normal, oilySensitiveMarketed for different skin types
Overall match 85/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Youngblood Loose Mineral Foundation in Toffee.

Same or better

  • Very close colour
  • Same warm undertone
  • Buildable rather than medium coverage
  • Both claim a lightweight feel

Different

  • No long-wear claim
  • Does not claim not settling into lines
  • Not marketed for combination/dry/normal/oily skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs none
View full match

Why the closest overall alternative works

Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 49H Tan-Deep Honey, against e.l.f. Cosmetics Soft Glam Satin Foundation in 40 Tan Warm. Every attribute compared, with its share of the score.

ComparedYour shade40 Tan WarmClosest overall alternative49H Tan-Deep HoneyScore
Shade match55% of overall92
Colour87#b17d4e#b87946Very close colourColour difference 2.7 (0 is identical)
Depth99TanTanSameDepth difference: 0.4
Retailer descriptionTanDeep tanSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 87/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 49H Tan-Deep Honey.

Same or better

  • Very close colour
  • Same warm undertone
  • Buildable rather than medium coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 20

Different

  • Radiant finish instead of natural

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 20
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Youngblood Loose Mineral Foundation Toffee

Match price
$50Ulta BeautyUlta Beauty
Costs $42 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Tarte Babassu Foundcealer Dewy Foundation SPF 20 49H Tan-Deep Honey

Match price
$42Ulta BeautyUlta Beauty
Costs $34 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.