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Soft Glam Satin Foundation 52 Deep Cool dupes and alternatives e.l.f. Cosmetics

Deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Finish

Formulation

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Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches with light coverage, in stick form.

  • 12 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Well People Supernatural Complexion Stick 38 Deep Tan Cool

The equivalent shade and the most similar foundation overall.

Overall match
86out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
91
Wear (Wear & performance)
54
Skin (Skin suitability)
92
Shade match
92out of 100
Colour
88
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$18.20Ulta BeautyUlta Beauty
Costs $10.20 more

Your shade $8 at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 52 Deep Cool (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6C

    • Very close colour
    • Deep · Cool undertone

    $31

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    495

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 495

    • Very close colour
    • Deep · Cool undertone

    $30

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chestnut

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut

    • Very close colour
    • Deep · Neutral undertone

    $36

  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep

    • Very close colour
    • Deep · Neutral undertone

    $36

  5. L'Oréal Paris True Match Radiant Serum Concealer

    W10.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5

    • Close colour
    • Deep · Cool undertone

    $16.99

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Mocha

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Mocha

    • Very close colour
    • Deep

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Well People Supernatural Complexion Stick in 38 Deep Tan Cool, against e.l.f. Cosmetics Soft Glam Satin Foundation in 52 Deep Cool. Every attribute compared, with its share of the score.

ComparedYour shade52 Deep CoolClosest match38 Deep Tan CoolScore
Shade match55% of overall92
Colour88#825239#8a5233Very close colourColour difference 2.6 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.4
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 86/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Supernatural Complexion Stick in 38 Deep Tan Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same natural finish
  • Light rather than medium coverage
  • Both claim a lightweight feel

Different

  • No long-wear claim
  • Does not claim not settling into lines

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs oil-based; silicone high vs none

Where to buy 38 Deep Tan Cool

Best price
$18.20Ulta BeautyUlta Beauty
Costs $10.20 more

Your shade $8 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.