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Soft Glam Satin Foundation 64 Rich Neutral dupes and alternatives e.l.f. Cosmetics

Rich deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Finish

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Fragrance-free13No drying alcohol, applied. RemoveVegan4Cruelty-free4Oil-free4With SPF2Mineral2

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15 of 31

Only showing matches with medium coverage, with no drying alcohol, without talc.

Closest shade match: Juvia's Place I am Magic Natural Radiance Foundation 130 Mali

The equivalent shade: scored on colour, depth and undertone only.

Your shade
e.l.f. Cosmetics
64 Rich NeutralChange shade
Depth and undertone: Rich deep · Neutral
Finish and coverage: Natural · Medium coverage
The match
Juvia's Place
130 Mali
Depth and undertone: Rich deep · Neutral
Finish and coverage: Radiant · Medium coverage
Shade match
98out of 100
Colour
97
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$14.40Ulta BeautyUlta Beauty
Costs $6.40 more

Your shade $8 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Sephora Collection Best Skin Ever Liquid Foundation 39N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
e.l.f. Cosmetics
64 Rich NeutralChange shade
Depth and undertone: Rich deep · Neutral
Finish and coverage: Natural · Medium coverage
The match
Sephora Collection
39N
Depth and undertone: Rich deep · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
90out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
100
Wear (Wear & performance)
72
Skin (Skin suitability)
75
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
Costs $16 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Hourglass

    Ambient Soft Glow Foundation

    16.5
    Shade match 93
    $60SephoraSephoraCosts $52 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Does not claim not settling into lines

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · about-face

    THE PERFORMER Skin-Focused Foundation

    RD1NEUTRAL
    Shade match 89
    $25Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Does not claim not settling into lines

    Retailer shade note: rich deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    556N
    Shade match 91
    $48SephoraSephoraCosts $40 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Not marketed for dry skin

    Score details
    Shade match
    91
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Not marketed for dry skin

    Retailer shade note: for rich deep skintones with neutral golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · LIXR Beauty

    Multi-Use Cream-to-Powder Concealer & Foundation Stick

    Nutmeg 9N
    Shade match 95
    $36SephoraSephoraCosts $28 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Does not claim not settling into linesNot marketed for normal skin

    Score details
    Shade match
    95
    Finish & visual result
    76
    Wear & performance
    82
    Skin suitability
    75

    Very close colour · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for normal skin

    Retailer shade note: very rich - neutral

    Medium confidence· Digital match

    View match
  5. #7 · Fenty Beauty

    Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    495
    Shade match 89
    $44SephoraSephoraCosts $36 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm bronze

    Medium confidence· Digital match

    View match
  6. #8 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Truffle DPP4
    Shade match 84
    $34Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim

    Retailer shade note: rich brown with pink undertones

    Medium confidence· Digital match

    View match
  7. #9 · Fenty Beauty

    Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    490
    Shade match 87
    $44SephoraSephoraCosts $36 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    75

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  8. #10 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Espresso (N-112)
    Shade match 91
    $58Ulta BeautyUlta Beauty(product price)Costs $50 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    91
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: rich, neutral undertones

    Medium confidence· Digital match

    View match
  9. #11 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    566N
    Shade match 88
    $48SephoraSephoraCosts $40 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    75

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly lighter · Not marketed for dry skin

    Retailer shade note: for rich deep skintones with neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · Too Faced

    Born This Way Undetectable Medium-To-Full Coverage Foundation

    Cocoa
    Shade match 90
    $49SephoraSephoraCosts $41 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Does not claim a lightweight feelNot marketed for combination/oily skin

    Score details
    Shade match
    90
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Does not claim a lightweight feel · Not marketed for combination/oily skin

    Retailer shade note: deepest with neutral undertones

    Medium confidence· Digital match

    View match
  11. #13 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    586W
    Shade match 83
    $48SephoraSephoraCosts $40 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for dry skin

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for dry skin

    Retailer shade note: for rich deep skintones with warm bronze undertones

    Medium confidence· Digital match

    View match
  12. #14 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    576W
    Shade match 83
    $48SephoraSephoraCosts $40 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for dry skin

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for dry skin

    Retailer shade note: for rich deep skintones with warm undertones

    Medium confidence· Digital match

    View match
  13. #15 · Glossier

    Stretch Fluid Foundation for Buildable Coverage

    Very Deep 3
    Shade match 87
    $34SephoraSephoraCosts $26 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for combination/dry/normal/oily skin

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    86
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for combination/dry/normal/oily skin

    Retailer shade note: red undertone

    Medium confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 64 Rich Neutral (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8N

    • Very close colour
    • Rich deep · Neutral undertone

    $38

    SephoraView at Sephora
  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.75 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.75 Deep

    • Very close colour
    • Rich deep · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty
  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    27W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 27W

    • Looks identical
    • Rich deep · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC63

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC63

    • Very close colour
    • Rich deep · Neutral · neutral golden undertone

    $30

    SephoraView at Sephora
  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    190

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 190

    • Close colour
    • Rich deep · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  6. Tarte Shape Tape Full Coverage Matte Concealer

    61G espresso golden

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61G espresso golden

    • Very close colour
    • Rich deep · Olive undertone

    $32

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Juvia's Place I am Magic Natural Radiance Foundation in 130 Mali, against e.l.f. Cosmetics Soft Glam Satin Foundation in 64 Rich Neutral. Every attribute compared, with its share of the score.

ComparedYour shade64 Rich NeutralClosest shade match130 MaliScore
Shade match55% of overall98
Colour97#512b19#502915Looks identicalColour difference 1.0 (0 is identical)
Depth98Rich deepRich deepSameDepth difference: 1.0
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared76
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 88/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I am Magic Natural Radiance Foundation in 130 Mali.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Both claim long-wearing

Different

  • Radiant finish instead of natural
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Why the closest overall alternative works

Sephora Collection Best Skin Ever Liquid Foundation in 39N, against e.l.f. Cosmetics Soft Glam Satin Foundation in 64 Rich Neutral. Every attribute compared, with its share of the score.

ComparedYour shade64 Rich NeutralClosest overall alternative39NScore
Shade match55% of overall91
Colour86#512b19#542c20Very close colourColour difference 2.9 (0 is identical)
Depth98Rich deepRich deepSameDepth difference: 1.2
Retailer descriptionRich deepVery deepSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared72
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 90/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Best Skin Ever Liquid Foundation in 39N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Not marketed for oily skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs none
View full match

Where to buy

Closest shade match

Juvia's Place I am Magic Natural Radiance Foundation 130 Mali

Best price
$14.40Ulta BeautyUlta Beauty
Costs $6.40 more

Your shade $8 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Sephora Collection Best Skin Ever Liquid Foundation 39N

Best price
$24SephoraSephora
Costs $16 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.