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Foundation Stick 220 dupes and alternatives Essence

Tan · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Tan 19

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Essence
220Change shade
Depth and undertone: Tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
bareMinerals
Tan 19
Depth and undertone: Tan · Cool · rosy
Finish and coverage: Natural · Medium coverage
Shade match
96out of 100
Colour
93
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$39.50SephoraSephora
Costs $32.51 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris True Match Super-Blendable Foundation C7 Cool Medium Deep

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Essence
220Change shade
Depth and undertone: Tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
L'Oréal Paris
C7 Cool Medium Deep
Depth and undertone: Tan · Cool
Finish and coverage: Natural · Medium coverage
Overall match
80out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
68
Wear (Wear & performance)
50
Skin (Skin suitability)
100
Match price
$13.99Ulta BeautyUlta Beauty
Costs $7 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Yepoda

    The Dewy Day

    5C
    Shade match 93
    $39SephoraSephoraCosts $32.01 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishBuildable rather than medium coverageNot marketed for combination/oily skin

    Score details
    Shade match
    93
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: Medium deep shade with cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $45Ulta BeautyUlta Beauty(product price)Costs $38.01 more

    Matches: Very close colourClaims 16-hour wearClaims transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than matte finishFull rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Full rather than medium coverage

    Retailer shade note: level-two medium with a neutral undertone

    Medium confidence· Digital match

    View match
  3. #5 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Natural Tan
    Shade match 78
    $12.99Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame matte finishClaims long-wearing

    Differences: Slightly warmer undertoneFull rather than medium coverage

    Score details
    Shade match
    78
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage

    Medium confidence· Digital match

    View match
  4. Shade match 78
    $40SephoraSephoraCosts $33.01 more

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Olive rather than cool undertoneNot marketed for dry/sensitive skinContains drying alcohol

    Score details
    Shade match
    78
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Olive rather than cool undertone · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium deep olive

    Medium confidence· Digital match

    View match
  5. #7 · Tower 28 Beauty

    SunnyDays Skin Tint

    35 Point Dume
    Shade match 89
    $32SephoraSephoraCosts $25.01 more

    Matches: Near-identical swatch colourClaims a skin-like finishClaims colour stability

    Differences: Neutral rather than cool undertoneNatural rather than matte finishLight rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Light rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 81
    $18.49Ulta BeautyUlta BeautyCosts $11.50 more

    Matches: Very close colourClaims a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Buildable rather than medium coverage

    Retailer shade note: medium with warm neutral undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 220 (Tan · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Close colour
    • Tan · Cool undertone

    $30

  2. NARS Radiant Creamy Concealer

    Hazelnut

    NARS Radiant Creamy Concealer, shade Hazelnut

    • Close colour
    • Tan · Cool undertone

    $36

  3. Rare Beauty Liquid Touch Brightening Concealer

    440C

    Rare Beauty Liquid Touch Brightening Concealer, shade 440C

    • Very close colour
    • Tan · Neutral · neutral pink undertone

    $24

  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    19NC

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 19NC

    • Close colour
    • Tan · Neutral · neutral pink undertone

    $30

  5. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    31 Medium Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 31 Medium Neutral

    • Very close colour
    • Tan · Neutral undertone

    $32

  6. L'Oréal Paris True Match Radiant Serum Concealer

    W9.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W9.5

    • Close colour
    • Tan · Cool undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Tan 19, against Essence Foundation Stick in 220. Every attribute compared, with its share of the score.

ComparedYour shade220Closest shade matchTan 19Score
Shade match55% of overall96
Colour93#ad7c5b#b27c5dVery close colourColour difference 1.8 (0 is identical)
Depth99TanTanSameDepth difference: 0.9
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Undertone100Cool · rosyCool · rosySamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveNormal, dry, combination, sensitiveBoth marketed for combination/​dry/​normal/​sensitive skin
Overall match 80/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Tan 19.

Same or better

  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • Claims a lightweight feel
  • Adds SPF 15

Different

  • Natural finish instead of matte
  • Not marketed for oily skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapBoth unknown-based; silicone moderate vs none

Why the closest overall alternative works

L'Oréal Paris True Match Super-Blendable Foundation in C7 Cool Medium Deep, against Essence Foundation Stick in 220. Every attribute compared, with its share of the score.

ComparedYour shade220Closest overall alternativeC7 Cool Medium DeepScore
Shade match55% of overall92
Colour87#ad7c5b#b47853Very close colourColour difference 2.7 (0 is identical)
Depth99TanTanSameDepth difference: 0.4
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 80/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Super-Blendable Foundation in C7 Cool Medium Deep.

Same or better

  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Claims a skin-like finish

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high

Where to buy

Closest shade match

bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Tan 19

Best price
$39.50SephoraSephora
Costs $32.51 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris True Match Super-Blendable Foundation C7 Cool Medium Deep

Match price
$13.99Ulta BeautyUlta Beauty
Costs $7 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.