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Foundation Stick 240 dupes and alternatives Essence

Deep tan · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free7No drying alcohol5Vegan, applied. RemoveCruelty-free5Oil-free0With SPF0Mineral2

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Only showing matches vegan, without talc.

  • 21 matches have no vegan claim listed and are not shown.
  • 3 matches have no ingredient list listed and are not shown.

Closest shade match: Tarte Maracuja Juicy Glow Tint 45N Tan Neutral

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Essence
240Change shade
Depth and undertone: Deep tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
Tarte
45N Tan Neutral
Depth and undertone: Deep tan · Cool
Finish and coverage: Radiant · Medium coverage
Shade match
84out of 100
Colour
74
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $35.01 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Tarte Amazonian Clay Blurring Powder Foundation 46N Tan-Deep Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Essence
240Change shade
Depth and undertone: Deep tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
Tarte
46N Tan-Deep Neutral
Depth and undertone: Deep tan · Cool
Finish and coverage: Matte · Medium coverage
Overall match
77out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
89
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $33.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Tarte

    CC color-correcting tinted serum

    Rich
    Shade match 82
    $42SephoraSephoraCosts $35.01 more

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for oily/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for oily/sensitive skin

    Medium confidence· Digital match

    View match
  2. #4 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    415 Medium Deep
    Shade match 80
    $52SephoraSephoraCosts $45.01 more

    Matches: Same medium coverageClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for combination/oily skin

    Score details
    Shade match
    80
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Laura Mercier

    Real Flawless Weightless Perfecting Waterproof Foundation

    5N2 Cardamom
    Shade match 74
    $54SephoraSephoraCosts $47.01 more

    Matches: Same medium coverageClaims a blurring effectClaims 12-hour wear

    Differences: Neutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    74
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    385 Medium
    Shade match 77
    $52SephoraSephoraCosts $45.01 more

    Matches: Same medium coverageClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for combination/oily skin

    Score details
    Shade match
    77
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · Urban Decay

    Hydromaniac Hydrating Dewy Foundation

    61
    Shade match 77
    $35SephoraSephoraCosts $28.01 more

    Matches: Same medium coverageClaims a skin-like finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for combination/oily/sensitive skin

    Score details
    Shade match
    77
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for combination/oily/sensitive skin

    Retailer shade note: medium deep

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 240 (Deep tan · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Café

    NARS Radiant Creamy Concealer, shade Café

    • Looks identical
    • Deep tan · Neutral undertone

    $36

    SephoraView at Sephora
  2. Rare Beauty Liquid Touch Brightening Concealer

    470C

    Rare Beauty Liquid Touch Brightening Concealer, shade 470C

    • Close colour
    • Tan · Cool undertone

    $24

    SephoraView at Sephora
  3. NARS Soft Matte Complete Concealer

    Hazelnut

    NARS Soft Matte Complete Concealer, shade Hazelnut

    • Close colour
    • Deep tan · Cool undertone

    $36

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    43.0 Deep Honey

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 43.0 Deep Honey

    • Very close colour
    • Deep tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris True Match Radiant Serum Concealer

    W9.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W9.5

    • Slight colour difference
    • Tan · Cool undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  6. Maybelline Fit Me Natural Finish Concealer

    055 Hazelnut

    Maybelline Fit Me Natural Finish Concealer, shade 055 Hazelnut

    • Slight colour difference
    • Deep tan

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Maracuja Juicy Glow Tint in 45N Tan Neutral, against Essence Foundation Stick in 240. Every attribute compared, with its share of the score.

ComparedYour shade240Closest shade match45N Tan NeutralScore
Shade match55% of overall84
Colour74#a16a55#a46343Close colourColour difference 4.4 (0 is identical)
Depth96Deep tanDeep tanSameDepth difference: 2.3
Retailer descriptionTanTanBoth described as tanThe retailers describe the same depth
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared50
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 70/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Maracuja Juicy Glow Tint in 45N Tan Neutral.

Same or better

  • Same cool undertone
  • Same medium coverage
  • Claims a blurring effect
  • Claims 16-hour wear
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Radiant finish instead of matte

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs moderate
View full match

Why the closest overall alternative works

Tarte Amazonian Clay Blurring Powder Foundation in 46N Tan-Deep Neutral, against Essence Foundation Stick in 240. Every attribute compared, with its share of the score.

ComparedYour shade240Closest overall alternative46N Tan-Deep NeutralScore
Shade match55% of overall84
Colour73#a16a55#9b6c4eClose colourColour difference 4.6 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.5
Retailer descriptionTanDeep tanSome differenceRetailer descriptions one depth band apart
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 77/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay Blurring Powder Foundation in 46N Tan-Deep Neutral.

Same or better

  • Same cool undertone
  • Same matte finish
  • Same medium coverage
  • Claims a blurring effect
  • Claims long-wearing

Different

  • Small colour difference on the swatch
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs powder-based; silicone moderate vs none
View full match

Where to buy

Closest shade match

Tarte Maracuja Juicy Glow Tint 45N Tan Neutral

Match price
$42Ulta BeautyUlta Beauty
Costs $35.01 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Tarte Amazonian Clay Blurring Powder Foundation 46N Tan-Deep Neutral

Best price
$40SephoraSephora
Costs $33.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.