Very deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
10 of 30 matches
Only showing matches with full coverage, without fragrance.
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $6.99 at Ulta Beauty · product price; shade not separately priced
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $52 · product priceView at Ulta Beauty
Macy's$52View at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
WalmartCosts $6.49 moreMatches: Same cool undertoneSame matte finishClaims a blurring effect
Differences: Slightly deeperFull rather than medium coverage
Close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Full rather than medium coverage
Medium confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Walmart$13.48View at WalmartUlta Beauty(product price)Costs $1.01 moreMatches: Similar undertone (neutral vs cool)Same matte finish
Differences: Slightly deeperFull rather than medium coverage
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Full rather than medium coverage
Retailer shade note: dark or deep skin tones with a neutral cool undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $9 moreMatches: Claims a blurring effectClaims not settling into lines
Differences: Slightly lighterNatural rather than matte finishFull rather than medium coverage
Colour not compared · Natural · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish · Full rather than medium coverage
Low confidence· Digital match
J.Cat Beauty Aquasurance Compact Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $15.99 · product priceView at Ulta BeautyUlta BeautyCosts $7.96 moreMatches: Same matte finishAdds SPF 15
Differences: Noticeably different swatch colourFull rather than medium coverageNot marketed for combination/oily/sensitive skin
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Full rather than medium coverage · Not marketed for combination/oily/sensitive skin
Medium confidence· Digital match
BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Ulta Beauty$14.95View at Ulta BeautyUlta Beauty(product price)Costs $33.01 moreMatches: Same matte finishClaims a skin-like finishClaims long-wearing
Differences: Noticeably different swatch colourNeutral rather than cool undertoneFull rather than medium coverage
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Full rather than medium coverage
Retailer shade note: deep brown with neutral undertones
Medium confidence· Digital match
PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $40 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $1.01 moreMatches: Same matte finish
Differences: Noticeably different swatch colourSlightly deeperOlive rather than cool undertone
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Olive rather than cool undertone · Full rather than medium coverage
Retailer shade note: dark or deep skin tones with an olive undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyUlta BeautyCosts $35.01 moreMatches: Same cool undertoneSame matte finishClaims a skin-like finish
Differences: Noticeably different swatch colourSlightly deeperFull rather than medium coverage
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Full rather than medium coverage
Retailer shade note: cool undertone
Medium confidence· Digital match
Live Tinted HUESTICK Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautyUlta Beauty(product price)Costs $7.51 moreMatches: Same matte finishClaims a blurring effectClaims long-wearing
Differences: Noticeably different swatch colourFull rather than medium coverage
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Full rather than medium coverage
Medium confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Walmart$13.48View at Walmart
Target$13.69View at TargetUlta Beautyfrom $14.50 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $17.01 moreMatches: Claims a lightweight feelAdds SPF 30
Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Full rather than medium coverage
Retailer shade note: deep with neutral undertones
Medium confidence· Digital match
Unleashia Satin Wear Healthy-Green Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyThe closest shade to Essence Foundation Stick 370 (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
53 Deep Neutral
$32
Deep
$12
61N espresso neutral
$32
Chocolate Chip 8.7 Red
$31
4N78
$35
NC65
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 9N1 Ebony, against Essence Foundation Stick in 370. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 9N1 Ebony.
2 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $6.99 at Ulta Beauty · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
View at Sephora