Beautler.Your beauty butler

Foundation Stick 400 dupes and alternatives Essence

Rich deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

  • Matte3
  • Natural matte0
  • Natural0
  • Radiant0

Formulation

Skin type

Avoid an ingredient

Sort

3 of 30

Only showing matches in liquid form, vegan.

  • 12 matches have no formulation listed and are not shown.
  • 19 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Urban Decay Face Bond Self Setting Waterproof Foundation 40

The equivalent shade and the most similar foundation overall.

Your shade
Essence
400Change shade
Depth and undertone: Rich deep · Cool
Finish and coverage: Matte · Medium coverage
The match
Urban Decay
40
Depth and undertone: Rich deep · Cool
Finish and coverage: Matte · Medium coverage
Overall match
76out of 100
Shade (Shade match)
82
Finish (Finish & visual result)
89
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Shade match
82out of 100
Colour
70
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $33.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Face Tape Full Coverage Foundation

    64W espresso warm
    Shade match 62
    $42SephoraSephoraCosts $35.01 more

    Matches: Same matte finishClaims a blurring effectClaims 12-hour wear

    Differences: Slightly warmer undertoneFull rather than medium coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    62
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: very deep skin with very warm, rosy undertones

    Medium confidence· Digital match

    View match
  2. Shade match 58
    $40SephoraSephoraCosts $33.01 more

    Matches: Same matte finishSame medium coverageClaims a blurring effect

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneNot marketed for dry/sensitive skin

    Score details
    Shade match
    58
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    60

    Visibly different colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 400 (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    63N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 63N espresso neutral

    • Slight colour difference
    • Rich deep · Cool undertone

    $32

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW65

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW65

    • Slight colour difference
    • Rich deep · Cool undertone

    $30

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Chocolate Chip 8.7 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Chocolate Chip 8.7 Red

    • Nearest in this range
    • Rich deep · Cool undertone

    $31

  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    30NC

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 30NC

    • Nearest in this range
    • Rich deep · Neutral · neutral pink undertone

    $30

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    17.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 17.5 Deep

    • Slight colour difference
    • Rich deep · Warm undertone

    $36

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    54 Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 54 Deep Neutral

    • Nearest in this range
    • Rich deep · Neutral undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Urban Decay Face Bond Self Setting Waterproof Foundation in 40, against Essence Foundation Stick in 400. Every attribute compared, with its share of the score.

ComparedYour shade400Closest match40Score
Shade match55% of overall82
Colour70#37292b#32201cClose colourColour difference 4.9 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.0
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 76/100Shade match 82/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay Face Bond Self Setting Waterproof Foundation in 40.

Same or better

  • Same cool undertone
  • Same matte finish
  • Same medium coverage
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Not marketed for dry/sensitive skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone moderate vs high

Where to buy 40

Best price
$40SephoraSephora
Costs $33.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.