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Foundation Stick 40 dupes and alternatives Essence

Very fair · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

  • Light0
  • Light to medium0
  • Medium2
  • Full0
  • Buildable0

Finish

Formulation

Preferences

Fragrance-free2No drying alcohol2Vegan, applied. RemoveCruelty-free0Oil-free0With SPF0Mineral0
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2 of 31

Only showing matches with medium coverage, vegan, without silicones.

  • 19 matches have no vegan claim listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 1C1 Cool Vanille

The equivalent shade and the most similar foundation overall.

Your shade
Essence
40Change shade
Depth and undertone: Very fair · Cool · rosy
Finish and coverage: Matte · Medium coverage
The match
Laura Mercier
1C1 Cool Vanille
Depth and undertone: Very fair · Cool
Finish and coverage: Natural · Medium coverage
Overall match
80out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
70
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
94out of 100
Colour
91
Depth
93
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$54SephoraSephora
Costs $47.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · about-face

    THE PERFORMER Skin-Focused Foundation

    L1COOL
    Shade match 93
    $25Ulta BeautyUlta Beauty(product price)Costs $18.01 more

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNot marketed for sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Not marketed for sensitive skin

    Retailer shade note: light with cool pink undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 40 (Very fair · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cream Puff

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cream Puff

    • Very close colour
    • Very fair · Cool · rosy undertone

    $36

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    2C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 2C

    • Very close colour
    • Very fair · Cool undertone

    $30

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Stone 1.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Stone 1.3

    • Very close colour
    • Very fair · Cool · pink undertone

    $39

  4. NARS Radiant Creamy Concealer

    Affogato

    NARS Radiant Creamy Concealer, shade Affogato

    • Very close colour
    • Very fair · Cool undertone

    $36

  5. Tarte Shape Tape Full Coverage Matte Concealer

    12B fair beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 12B fair beige

    • Very close colour
    • Very fair · Cool · pink undertone

    $32

  6. Maybelline Fit Me Natural Finish Concealer

    010 Fair

    Maybelline Fit Me Natural Finish Concealer, shade 010 Fair

    • Looks identical
    • Very fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1C1 Cool Vanille, against Essence Foundation Stick in 40. Every attribute compared, with its share of the score.

ComparedYour shade40Closest match1C1 Cool VanilleScore
Shade match55% of overall94
Colour91#fdd7c4#f2d1c0Very close colourColour difference 2.1 (0 is identical)
Depth93Very fairVery fairSameDepth difference: 3.6
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 80/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 1C1 Cool Vanille.

Same or better

  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Claims a blurring effect
  • Claims 12-hour wear
  • Claims not settling into lines
  • Claims colour stability
  • Claims a lightweight feel

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone moderate vs none

Where to buy 1C1 Cool Vanille

Best price
$54SephoraSephora
Costs $47.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.