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Foundation Stick 90 dupes and alternatives Essence

Light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for sensitive skin, with buildable coverage, without silicones.

  • 2 matches have no skin type listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Light Beige 09

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Essence
90Change shade
Depth and undertone: Light · Warm
Finish and coverage: Matte · Medium coverage
The match
bareMinerals
Light Beige 09
Depth and undertone: Light · Cool · pink
Finish and coverage: Matte · Buildable coverage
Shade match
70out of 100
Colour
82
Depth
96
Undertone
25
Medium confidence· Digital matchWhy it matches
Match price
$39.50Ulta BeautyUlta Beauty
Costs $32.51 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 90 (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Warm Beige

    CoverGirl TruBlend Undercover Concealer, shade Warm Beige

    • Looks identical
    • Light · Warm undertone

    $12.99

  2. NARS Radiant Creamy Concealer

    Cannelle

    NARS Radiant Creamy Concealer, shade Cannelle

    • Very close colour
    • Light · Warm undertone

    $36

  3. Tarte Shape Tape Full Coverage Matte Concealer

    27H light-medium honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 27H light-medium honey

    • Close colour
    • Light · Warm · peach undertone

    $32

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    121

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 121

    • Close colour
    • Fair · Warm undertone

    $12.99

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.9

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.9

    • Close colour
    • Light · Warm · peach undertone

    $42

  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.5 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.5 W

    • Close colour
    • Fair · Warm · peach undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Light Beige 09, against Essence Foundation Stick in 90. Every attribute compared, with its share of the score.

ComparedYour shade90Closest shade matchLight Beige 09Score
Shade match55% of overall70
Colour82#ebc1b1#ecbaaeClose colourColour difference 3.4 (0 is identical)
Depth96LightLightSameDepth difference: 2.3
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone25WarmCool · pinkDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 72/100Shade match 70/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Light Beige 09.

Same or better

  • Same matte finish
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • Claims a lightweight feel
  • Adds SPF 15

Different

  • Small colour difference on the swatch
  • Slightly cooler undertone

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapUnknown-based vs powder-based; silicone moderate vs none

Where to buy Light Beige 09

Match price
$39.50Ulta BeautyUlta Beauty
Costs $32.51 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.