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Foundation Stick 90 dupes and alternatives Essence

Light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

  • Liquid1
  • Cream0
  • Stick0
  • Powder0
  • Serum0
  • Gel0

Skin type

Preferences

Fragrance-free0No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF0Mineral, applied. Remove

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Only showing matches with full coverage, with a matte finish, mineral-based.

  • 4 matches have no finish listed and are not shown.
  • 1 match has no mineral claim listed and is not shown.

Closest shade matchClosest overall alternative: Tarte Face Tape Full Coverage Foundation 22B Light Beige

The equivalent shade and the most similar foundation overall.

Your shade
Essence
90Change shade
Depth and undertone: Light · Warm
Finish and coverage: Matte · Medium coverage
The match
Tarte
22B Light Beige
Depth and undertone: Light · Cool · pink
Finish and coverage: Matte · Full coverage
Overall match
70out of 100
Shade (Shade match)
74
Finish (Finish & visual result)
81
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Shade match
74out of 100
Colour
87
Depth
100
Undertone
25
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $35.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 90 (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Warm Beige

    CoverGirl TruBlend Undercover Concealer, shade Warm Beige

    • Looks identical
    • Light · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  2. NARS Radiant Creamy Concealer

    Cannelle

    NARS Radiant Creamy Concealer, shade Cannelle

    • Very close colour
    • Light · Warm undertone

    $36

    SephoraView at Sephora
  3. Tarte Shape Tape Full Coverage Matte Concealer

    27H light-medium honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 27H light-medium honey

    • Close colour
    • Light · Warm · peach undertone

    $32

    SephoraView at Sephora
  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    121

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 121

    • Close colour
    • Fair · Warm undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.9

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.9

    • Close colour
    • Light · Warm · peach undertone

    $42

    SephoraView at Sephora
  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.5 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.5 W

    • Close colour
    • Fair · Warm · peach undertone

    $32

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Face Tape Full Coverage Foundation in 22B Light Beige, against Essence Foundation Stick in 90. Every attribute compared, with its share of the score.

ComparedYour shade90Closest match22B Light BeigeScore
Shade match55% of overall74
Colour87#ebc1b1#f0c0a9Very close colourColour difference 2.7 (0 is identical)
Depth100LightLightSameDepth difference: 0.1
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone25WarmCool · pinkDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 70/100Shade match 74/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 22B Light Beige.

Same or better

  • Very close colour
  • Same matte finish
  • Full rather than medium coverage
  • Claims a blurring effect
  • Claims 12-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Slightly cooler undertone
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone moderate vs high
View full match

Where to buy 22B Light Beige

Best price
$42SephoraSephora
Costs $35.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.