Very fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Formulation
Preferences
20 of 30 matches
Only showing matches with full coverage, without fragrance.
The equivalent shade and the most similar concealer overall.
SephoraYour shade $38 at Sephora
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at Sephora
Ulta Beautyfrom $30 · product priceView at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$8 less (21%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 43% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: very fair with neutral undertones
High confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$7 less (18%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishDoes not claim a lightweight feel
Very close colour · Matte · Full coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Matte rather than natural finish · Does not claim a lightweight feel
Retailer shade note: fair skin tones with neutral undertones
High confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$2 less (5%)Matches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneMatte rather than natural finishDoes not claim a lightweight feel
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel
Retailer shade note: Fair with netural warm undertones
High confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephora$2 less (5%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Slightly lighterNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Natural · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly lighter · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: fairest with neutral to rosy undertones
High confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephora$24 less (63%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Slightly deeperNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
High confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$14View at SephoraSephora$3 less (8%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNot marketed for dry skinContains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: for very fair skin with neutral warm undertones
High confidence· Digital match
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$35View at SephoraSephora$2 less (5%)Matches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly lighterNo blurring effect claimedDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly lighter · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: very fair with neutral undertones
High confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephora$2 less (5%)Matches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly lighterNo blurring effect claimedDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Slightly lighter · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: very fair with neutral to rosy undertones
High confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephora$7 less (18%)Matches: Near-identical swatch colourSame full coverageClaims a skin-like finish
Differences: Slightly warmer undertoneMatte rather than natural finishDoes not claim a lightweight feel
Looks identical · Matte · Full coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel
Retailer shade note: very fair skin tones with golden undertones
High confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$24 less (63%)Matches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly deeperNo blurring effect claimedDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
High confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$14View at SephoraSephora$8 less (21%)Matches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Slightly cooler undertoneMatte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 43% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish
Retailer shade note: very fair with rosy undertones
High confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$8 less (21%)Matches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly deeperNo blurring effect claimedDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: for neutral undertones
High confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Same neutral undertoneSame natural finishSame full coverage
Differences: Does not claim transfer resistanceNot marketed for oily skin
Close colour · Natural · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: Very Fair, Neutral
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$39View at Ulta BeautySephora$8 less (21%)Matches: Very close colourSame natural finishSame full coverage
Differences: Slightly lighterSlightly cooler undertoneNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · Slightly cooler undertone · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: for cool undertones
High confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephora$2 less (5%)Matches: Same full coverageBoth claim a blurring effectBoth claim 24-hour wear
Differences: Slightly warmer undertoneMatte rather than natural finishDoes not claim a lightweight feel
Close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel
Retailer shade note: Fair with netural/warm undertones
High confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephora$3 less (8%)Matches: Same neutral undertoneSame full coverageBoth claim a blurring effect
Differences: Matte rather than natural finishNot marketed for dry skinContains drying alcohol
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: for very fair skin with neutral cool undertones
High confidence· Digital match
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$35View at SephoraSephora$7 less (18%)Matches: Same neutral undertoneSame full coverageClaims a skin-like finish
Differences: Slightly deeperMatte rather than natural finishDoes not claim a lightweight feel
Close colour · Matte · Full coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Does not claim a lightweight feel
Retailer shade note: fair-light skin tones with neutral undertones
High confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$8 less (21%)Matches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Slightly lighterSlightly warmer undertoneMatte rather than natural finish
Very close colour · Matte · Full coverage
Ingredients (not scored): 43% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Matte rather than natural finish
Retailer shade note: very fair with golden undertones
High confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephora$2 less (5%)Matches: Same full coverageBoth claim a blurring effectBoth claim 24-hour wear
Differences: Slightly cooler undertoneMatte rather than natural finishDoes not claim a lightweight feel
Close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Does not claim a lightweight feel
Retailer shade note: Fair with cool undertones
High confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautyShowing 12 of 19 matches
The closest shade to Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer 0.5N (Very fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
1N0 Porcelain
$52
2.0N Ivory Silk
$60
Neutral Alabaster (N-000)
$58
0N Neutral
Mindoro SF.25
0N Neutral
$60
1 Neutral
$52
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 13.0 Light Natural, against Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 0.5N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 13.0 Light Natural.
9 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
SephoraYour shade $38 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
