Double Wear Stay-in-Place 24-Hour Concealer 5N dupes and alternatives Estée Lauder
Tan · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Only showing matches with medium coverage, in serum form.
- 1 match has no coverage listed and is not shown.
- 4 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Deep Golden
The equivalent shade and the most similar concealer overall.

- Overall match
- 75out of 100
- Shade (Shade match)
- 86
- Finish (Finish & visual result)
- 73
- Wear (Wear & performance)
- 51
- Skin (Skin suitability)
- 50
- Shade match
- 86out of 100
- Colour
- 85
- Depth
- 90
- Undertone
- 85
Your shade $38 at Sephora · product price; shade not separately priced
Where to buy Deep Golden
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum
Every store that sells this shade · prices as last checked
Looking for a foundation in your shade?
The closest shade to Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer 5N (Tan · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
7N1 Deep Amber
Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation, shade 7N1 Deep Amber
- Very close colour
- Tan · Neutral undertone
$52
Closest foundations
Natural Tan
Milani Conceal + Perfect 2-in-1 Foundation, shade Natural Tan
- Very close colour
- Tan · Neutral · neutral golden undertone
$12.99

WN 122 Clove
Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25, shade WN 122 Clove
- Very close colour
- Tan · Neutral · neutral golden undertone
$49
610 Rich/Deep
CoverGirl Clean Fresh Skin Milk Foundation, shade 610 Rich/Deep
- Very close colour
- Tan · Neutral · neutral golden undertone
$10.49
NW47
MAC Cosmetics Studio Radiance Serum Powered Foundation, shade NW47
- Looks identical
- Tan · Neutral undertone
$46
N11 Caramel
SIIA Cosmetics Flawless Glow Cushion Foundation, shade N11 Caramel
- Looks identical
- Tan · Neutral undertone
$25

NW47
MAC Cosmetics Studio Fix Powder Plus Foundation, shade NW47
- Looks identical
- Tan · Neutral undertone
$39
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden, against Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 5N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden.
Same or better
- $26 less
- Similar undertone (warm vs neutral)
- Same natural finish
- Medium rather than full coverage
- Claims a skin-like finish
- Claims not settling into lines
- Both claim a lightweight feel
Different
- Small colour difference on the swatch
- Runs slightly deeper
- No blurring effect claimed
- No long-wear claim
- Does not claim transfer resistance
Ingredients (information only, not scored)
9 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.
Where to buy Deep Golden
Your shade $38 at Sephora · product price; shade not separately priced
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.