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Double Wear Stay-in-Place 24-Hour Concealer 7W dupes and alternatives Estée Lauder

Very deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

  • Liquid0
  • Cream0
  • Serum0

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with buildable coverage, without talc or alcohol denat.

  • 2 matches have no coverage listed and are not shown.

Closest shade matchClosest overall alternative: Revlon ColorStay Skin Awaken Concealer Coffee

The equivalent shade and the most similar concealer overall.

Your shade
Estée Lauder
7WChange shade
Depth and undertone: Very deep · Warm · golden
Finish and coverage: Natural · Full coverage
The match
Revlon
Coffee
Depth and undertone: Very deep
Finish and coverage: Natural · Buildable coverage
Overall match
80out of 100
Shade (Shade match)
76
Finish (Finish & visual result)
81
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
76out of 100
Colour
73
Depth
100
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$14.99Ulta BeautyUlta Beauty
$23.01 less (61%)

Your shade $38 at Sephora

Ulta BeautyView at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer 7W (Very deep · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Estée Lauder Double Wear Stay-in-Place Foundation

    8N1 Espresso

    Estée Lauder Double Wear Stay-in-Place Foundation, shade 8N1 Espresso

    • Close colour
    • Deep · Neutral undertone

    $52

    SephoraView at Sephora

Closest foundations

  1. Tarte Timeless Hydrating Foundation

    60H Mahogany Honey

    Tarte Timeless Hydrating Foundation, shade 60H Mahogany Honey

    • Looks identical
    • Very deep · Warm undertone

    $42

    Ulta BeautyView at Ulta Beauty
  2. ILIA Super Serum Skin Tint SPF 40

    Perissa ST17.5

    ILIA Super Serum Skin Tint SPF 40, shade Perissa ST17.5

    • Looks identical
    • Very deep · Warm · golden undertone

    $48

    SephoraView at Sephora
  3. R.E.M. Beauty Sweetener Foundation

    rich 2 w

    R.E.M. Beauty Sweetener Foundation, shade rich 2 w

    • Looks identical
    • Very deep · Warm undertone

    $35

    Ulta BeautyView at Ulta Beauty
  4. NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation

    36 Warm Rich

    NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation, shade 36 Warm Rich

    • Very close colour
    • Deep · Warm undertone

    $14.97

    WalmartView at Walmart
  5. Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation

    28D

    Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation, shade 28D

    • Very close colour
    • Very deep · Warm undertone

    $47

    SephoraView at Sephora
  6. ILIA True Skin Serum Foundation

    Bimini SF14

    ILIA True Skin Serum Foundation, shade Bimini SF14

    • Very close colour
    • Very deep · Warm undertone

    $56

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Revlon ColorStay Skin Awaken Concealer in Coffee, against Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer in 7W. Every attribute compared, with its share of the score.

ComparedYour shade7WClosest matchCoffeeScore
Shade match55% of overall76
Colour73#7a442c#794520Close colourColour difference 4.5 (0 is identical)
Depth100Very deepVery deepSameDepth difference: 0.1
Retailer descriptionVery deepNot statedNo depth word in one descriptionNot compared
Undertone70Warm · goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100NaturalNaturalSameSame natural finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared100
Longevity10024-hour wear24-hour wearSameBoth claim 24-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, oilyNot publishedSkin-type suitability not published for one product
Overall match 80/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revlon ColorStay Skin Awaken Concealer in Coffee.

Same or better

  • $23.01 less
  • Same natural finish
  • Buildable rather than full coverage
  • Both claim 24-hour wear
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • No blurring effect claimed

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 28%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy Coffee

Best price
$14.99Ulta BeautyUlta Beauty
$23.01 less (61%)

Your shade $38 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.