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Double Wear Stay-in-Place Foundation 5C2 Sepia dupes and alternatives Estée Lauder

Medium · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free7No drying alcohol6Vegan0Cruelty-free1Oil-free0With SPF0Mineral2

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Only showing matches with buildable coverage.

  • 1 match has no coverage listed and is not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible Cushion Foundation 300 Cool

The equivalent shade and the most similar foundation overall.

Your shade
Estée Lauder
5C2 SepiaChange shade
Depth and undertone: Medium · Cool
Finish and coverage: Matte · Medium coverage
The match
L'Oréal Paris
300 Cool
Depth and undertone: Medium · Cool
Finish and coverage: Matte · Buildable coverage
Overall match
81out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
79
Wear (Wear & performance)
70
Skin (Skin suitability)
84
Shade match
85out of 100
Colour
76
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$19.99Ulta BeautyUlta Beauty
$32.01 less (62%)

Your shade $52 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

  1. #2 · L'Oréal Paris

    Infallible Cushion Foundation

    320 Cool
    Overall 79
    $19.99Ulta BeautyUlta Beauty(product price)$32.01 less (62%)

    Matches: Same cool undertoneSame matte finishClaims a skin-like finish

    Differences: Slightly deeperBuildable rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    79
    Wear & performance
    70
    Skin suitability
    84

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly deeper · Buildable rather than medium coverage

    Medium confidence· Digital match

    View match
  2. #3 · Tarte

    Timeless Hydrating Foundation

    38N Medium-Tan Neutral
    Overall 69
    $42Ulta BeautyUlta Beauty(product price)$10 less (19%)

    Matches: Claims a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    74
    Finish & visual result
    70
    Wear & performance
    45
    Skin suitability
    84

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  3. #4 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Overall 72
    $30TargetTarget$22 less (42%)

    Matches: Claims a skin-like finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneNatural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    74
    Finish & visual result
    68
    Wear & performance
    68
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance

    Low confidence· Digital match

    View match
  4. #5 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    Y 26.5
    Overall 77
    $46.90Ulta BeautyUlta Beauty(product price)$5.10 less (10%)

    Matches: Same matte finishClaims a blurring effectBoth claim a lightweight feel

    Differences: Buildable rather than medium coverageDoes not claim transfer resistanceContains drying alcohol

    Score details
    Shade match
    73
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    84

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than medium coverage · Does not claim transfer resistance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  5. #6 · Maybelline

    Lifter Plump & Glow Foundation Hyaluronic Acid

    130
    Overall 63
    $15.99Ulta BeautyUlta Beauty$36.01 less (69%)

    Matches: Claims not settling into lines

    Differences: Slightly lighterNeutral rather than cool undertoneRadiant rather than matte finish

    Score details
    Shade match
    70
    Finish & visual result
    53
    Wear & performance
    51
    Skin suitability
    84

    Slight colour difference · Radiant · Buildable coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Radiant rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: cool with neutral undertones

    Medium confidence· Digital match

    View match
  6. #7 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    20 Classic Tan
    Overall 70
    $14.97WalmartWalmart$37.03 less (71%)

    Matches: Same matte finish

    Differences: Slightly warmer undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Slight colour difference · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin

    Medium confidence· Digital match

    View match
  7. #8 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Overall 65
    $30TargetTarget$22 less (42%)

    Matches: Claims a skin-like finishBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    62
    Finish & visual result
    68
    Wear & performance
    68
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Estée Lauder Double Wear Stay-in-Place Foundation 5C2 Sepia (Medium · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5C

    • Nearest in this range
    • Tan · Neutral undertone

    $38

    SephoraView at Sephora

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12 Tan-Deep

    • Slight colour difference
    • Medium tan · Cool undertone

    $36

    SephoraView at Sephora
  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Light Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Light Tan

    • Close colour
    • Medium · Neutral undertone

    $12

    Ulta BeautyView at Ulta Beauty
  3. e.l.f. Cosmetics Hydrating Camo Concealer

    Deep Caramel

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Deep Caramel

    • Slight colour difference
    • Medium · Cool · rosy undertone

    $8

    Ulta BeautyView at Ulta Beauty
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32 Tan Bronze

    • Slight colour difference
    • Medium · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    400 Caramel

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 400 Caramel

    • Close colour
    • Medium

    $15.99

    Ulta BeautyView at Ulta Beauty
  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    380

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 380

    • Slight colour difference
    • Medium light · Cool undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible Cushion Foundation in 300 Cool, against Estée Lauder Double Wear Stay-in-Place Foundation in 5C2 Sepia. Every attribute compared, with its share of the score.

ComparedYour shade5C2 SepiaClosest match300 CoolScore
Shade match55% of overall85
Colour76#e5885c#d8916cClose colourColour difference 4.2 (0 is identical)
Depth98MediumMediumSameDepth difference: 1.0
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity3536-hour wear24-hour wearDifferent24-hour wear claimed against 36-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​combination/​oily skin
Overall match 81/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 300 Cool.

Same or better

  • $32.01 less
  • Same cool undertone
  • Same matte finish
  • Buildable rather than medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim transfer resistance
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Where to buy 300 Cool

Best price
$19.99Ulta BeautyUlta Beauty
$32.01 less (62%)

Your shade $52 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.