Double Wear Stay-in-Place Foundation 5W2 Rich Caramel dupes and alternatives Estée Lauder
4.3 (20,395)·Medium tan · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
The closest shade to Estée Lauder Double Wear Stay-in-Place Foundation 5W2 Rich Caramel (Medium tan · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 18T, against Estée Lauder Double Wear Stay-in-Place Foundation in 5W2 Rich Caramel. Every attribute compared, with its share of the score.
ComparedYour shade5W2 Rich CaramelClosest shade match18THow they compareScore
Shade match55% of overall91
Colour60%86#cb7b55#c07c55Very close colourColour difference 2.9 (0 is identical)
Depth15%97Medium tanTanCloseDepth difference: 1.7
Retailer descriptionDeepDeep tanSome differenceRetailer descriptions one depth band apart
Finish35%56MatteNaturalSome differenceNatural finish rather than matte
Coverage30%80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared45
Longevity30%2036-hour wear12-hour wearDifferent12-hour wear claimed against 36-hour wear
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Dry, combination, oilyCombination, oily, sensitiveBoth marketed for combination/oily skin
Overall match 74/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
IT Cosmetics CC+ Cream Natural Matte Foundation in Tan Rich, against Estée Lauder Double Wear Stay-in-Place Foundation in 5W2 Rich Caramel. Every attribute compared, with its share of the score.
ComparedYour shade5W2 Rich CaramelClosest overall alternativeTan RichHow they compareScore
Shade match55% of overall87
Colour60%94#cb7b55#c47854Very close colourColour difference 1.6 (0 is identical)
Depth15%96Medium tanTanCloseDepth difference: 2.3
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared81
Finish35%100MatteMatteSameSame matte finish
Coverage30%80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%4036-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall67
Skin type100%67Dry, combination, oilyCombination, oilyBoth marketed for combination/oily skin
Overall match 78/100Shade match 87/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty$48.11 less (93%)
Target
