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Pro Filt'r Instant Retouch Longwear Liquid Concealer 400 dupes and alternatives Fenty Beauty

Medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 11.5

The equivalent shade: scored on colour, depth and undertone only.

The match
Armani Beauty
11.5
Depth and undertone: Medium · Warm · golden
Finish and coverage: Radiant · Medium coverage
Shade match
96out of 100
Colour
94
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $12 more

Your shade $30 at Sephora

Closest overall alternative: Clinique Even Better All-Over Concealer + Eraser WN 114 Golden

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Clinique
WN 114 Golden
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Overall match
77out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
55
Wear (Wear & performance)
68
Skin (Skin suitability)
75
Best price
$22SephoraSephora
$8 less (27%)

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden
    Shade match 90
    $12Ulta BeautyUlta Beauty$18 less (60%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    54
    Wear & performance
    59
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  2. Shade match 74
    $32Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageNot marketed for normal/oily skin

    Score details
    Shade match
    74
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: deep with red undertones

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 116 Spice
    Shade match 81
    $22$32SephoraSephora$8 less (27%)

    Matches: Very close colourClaims a blurring effectBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    55
    Wear & performance
    68
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: deep, cool-neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 400 (Medium · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    330

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 330

    • Very close colour
    • Medium · Warm undertone

    $40

Closest foundations

  1. Well People Skinforia Serum Foundation

    26 Medium Warm

    Well People Skinforia Serum Foundation, shade 26 Medium Warm

    • Same depth, colour not measured
    • Medium · Warm undertone

    $30

  2. L'Oréal Paris True Match Super-Blendable Foundation

    W7 Warm Medium Deep

    L'Oréal Paris True Match Super-Blendable Foundation, shade W7 Warm Medium Deep

    • Looks identical
    • Medium · Warm undertone

    $13.99

  3. Ulta Beauty Collection Complexion Crush Foundation

    Tan Peach

    Ulta Beauty Collection Complexion Crush Foundation, shade Tan Peach

    • Looks identical
    • Medium · Warm · peach undertone

    $16

  4. Tarte Face Tape Full Coverage Foundation

    47S Tan-Deep Sand

    Tarte Face Tape Full Coverage Foundation, shade 47S Tan-Deep Sand

    • Looks identical
    • Medium · Warm · golden undertone

    $42

  5. Charlotte Tilbury Airbrush Flawless Foundation

    9 Warm

    Charlotte Tilbury Airbrush Flawless Foundation, shade 9 Warm

    • Very close colour
    • Medium · Warm undertone

    $52

  6. L'Oréal Paris Infallible 32H Fresh Wear Foundation

    487 Warm Almond

    L'Oréal Paris Infallible 32H Fresh Wear Foundation, shade 487 Warm Almond

    • Very close colour
    • Medium · Warm undertone

    $14.97

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 11.5, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 400. Every attribute compared, with its share of the score.

ComparedYour shade400Closest shade match11.5Score
Shade match55% of overall96
Colour94#cf905f#ce8c5eVery close colourColour difference 1.7 (0 is identical)
Depth97MediumMediumSameDepth difference: 1.6
Retailer descriptionDeep tanDeepSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall36
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 74/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 11.5.

Same or better

  • Very close colour
  • Same warm undertone
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Radiant finish instead of matte
  • Medium rather than full coverage
  • Does not claim not settling into lines

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconelow silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs low

Why the closest overall alternative works

Clinique Even Better All-Over Concealer + Eraser in WN 114 Golden, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 400. Every attribute compared, with its share of the score.

ComparedYour shade400Closest overall alternativeWN 114 GoldenScore
Shade match55% of overall89
Colour89#cf905f#c68f66Very close colourColour difference 2.5 (0 is identical)
Depth97MediumMediumSameDepth difference: 1.7
Retailer descriptionDeep tanDeepSome differenceRetailer descriptions one depth band apart
Undertone85WarmNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared55
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall75
Skin type75Normal, dry, combination, oilyNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 77/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better All-Over Concealer + Eraser in WN 114 Golden.

Same or better

  • $8 less
  • Very close colour
  • Similar undertone (neutral vs warm)
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • Medium rather than full coverage
  • Does not claim not settling into lines
  • Not marketed for combination skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 11.5

Best price
$42SephoraSephora
Costs $12 more

Your shade $30 at Sephora

Closest overall alternative

Clinique Even Better All-Over Concealer + Eraser WN 114 Golden

Best price
$22SephoraSephora
$8 less (27%)

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.