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Pro Filt'r Instant Retouch Longwear Liquid Concealer 490 dupes and alternatives Fenty Beauty

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, with a matte finish, without talc.

Closest shade matchClosest overall alternative: Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer 520 Suede W

The equivalent shade and the most similar concealer overall.

Your shade
Fenty Beauty
490Change shade
Depth and undertone: Deep · Neutral
Finish and coverage: Matte · Full coverage
The match
Lancôme
520 Suede W
Depth and undertone: Deep · Warm · golden
Finish and coverage: Matte · Medium coverage
Overall match
81out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
74
Wear (Wear & performance)
72
Skin (Skin suitability)
46
Shade match
89out of 100
Colour
97
Depth
99
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Costs $2 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Lancôme

    Teint Idole Ultra Wear All Over Full Coverage Concealer

    560 Suede C
    Shade match 79
    $32SephoraSephoraCosts $2 more

    Matches: Same matte finishClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly cooler undertoneMedium rather than full coverageNot marketed for normal/oily skin

    Score details
    Shade match
    79
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: deep with red undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 490 (Deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    450

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 450

    • Close colour
    • Deep · Neutral undertone

    $40

    SephoraView at Sephora

Closest foundations

  1. Nudestix Tinted Cover Foundation

    NUDE 10

    Nudestix Tinted Cover Foundation, shade NUDE 10

    • Looks identical
    • Deep · Neutral undertone

    $19

    SephoraView at Sephora
  2. Makeup By Mario SurrealSkin Luminous Hydrating Foundation

    24N

    Makeup By Mario SurrealSkin Luminous Hydrating Foundation, shade 24N

    • Looks identical
    • Deep · Neutral undertone

    $48

    SephoraView at Sephora
  3. Maybelline Super Stay 24H Skin Tint + Vitamin C

    368

    Maybelline Super Stay 24H Skin Tint + Vitamin C, shade 368

    • Looks identical
    • Deep · Neutral undertone

    $17.99

    Ulta BeautyView at Ulta Beauty
  4. Dior Forever Skin Wear Blurring Natural Matte Foundation

    7N Neutral

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 7N Neutral

    • Looks identical
    • Deep · Neutral undertone

    $60

    SephoraView at Sephora
  5. Dior Forever Skin Glow Foundation

    7N

    Dior Forever Skin Glow Foundation, shade 7N

    • Looks identical
    • Deep · Neutral undertone

    $60

    SephoraView at Sephora
  6. Polite Society More Than a Pretty Face Skin-Caring Foundation

    Deep Neutral

    Polite Society More Than a Pretty Face Skin-Caring Foundation, shade Deep Neutral

    • Looks identical
    • Deep · Neutral undertone

    $42

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 520 Suede W, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 490. Every attribute compared, with its share of the score.

ComparedYour shade490Closest match520 Suede WScore
Shade match55% of overall89
Colour97#925c3d#925a39Looks identicalColour difference 0.9 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.8
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone65NeutralWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared74
Finish100MatteMatteSameSame matte finish
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall46
Skin type46Normal, dry, combination, oilyDry, combination, sensitiveBoth marketed for dry/​combination skin
Overall match 81/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 520 Suede W.

Same or better

  • Near-identical swatch colour
  • Same matte finish
  • Claims a blurring effect
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Slightly warmer undertone
  • Medium rather than full coverage
  • Not marketed for normal/oily skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy 520 Suede W

Best price
$32SephoraSephora
Costs $2 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.