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Pro Filt'r Instant Retouch Longwear Liquid Concealer 490 dupes and alternatives Fenty Beauty

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol1Vegan1Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches made for normal skin, with medium coverage, without talc.

  • 2 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 530N

The equivalent shade and the most similar concealer overall.

Your shade
Fenty Beauty
490Change shade
Depth and undertone: Deep · Neutral
Finish and coverage: Matte · Full coverage
The match
Rare Beauty
530N
Depth and undertone: Deep · Neutral
Finish and coverage: Radiant · Medium coverage
Overall match
81out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
43
Wear (Wear & performance)
86
Skin (Skin suitability)
100
Shade match
96out of 100
Colour
94
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$6 less (20%)

Your shade $30 at Sephora

SephoraView at Sephora

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 490 (Deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    450

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 450

    • Close colour
    • Deep · Neutral undertone

    $40

    SephoraView at Sephora

Closest foundations

  1. Nudestix Tinted Cover Foundation

    NUDE 10

    Nudestix Tinted Cover Foundation, shade NUDE 10

    • Looks identical
    • Deep · Neutral undertone

    $19

    SephoraView at Sephora
  2. Makeup By Mario SurrealSkin Luminous Hydrating Foundation

    24N

    Makeup By Mario SurrealSkin Luminous Hydrating Foundation, shade 24N

    • Looks identical
    • Deep · Neutral undertone

    $48

    SephoraView at Sephora
  3. Maybelline Super Stay 24H Skin Tint + Vitamin C

    368

    Maybelline Super Stay 24H Skin Tint + Vitamin C, shade 368

    • Looks identical
    • Deep · Neutral undertone

    $17.99

    Ulta BeautyView at Ulta Beauty
  4. Dior Forever Skin Wear Blurring Natural Matte Foundation

    7N Neutral

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 7N Neutral

    • Looks identical
    • Deep · Neutral undertone

    $60

    SephoraView at Sephora
  5. Dior Forever Skin Glow Foundation

    7N

    Dior Forever Skin Glow Foundation, shade 7N

    • Looks identical
    • Deep · Neutral undertone

    $60

    SephoraView at Sephora
  6. Polite Society More Than a Pretty Face Skin-Caring Foundation

    Deep Neutral

    Polite Society More Than a Pretty Face Skin-Caring Foundation, shade Deep Neutral

    • Looks identical
    • Deep · Neutral undertone

    $42

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty Liquid Touch Brightening Concealer in 530N, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 490. Every attribute compared, with its share of the score.

ComparedYour shade490Closest match530NScore
Shade match55% of overall96
Colour94#925c3d#8d5838Very close colourColour difference 1.7 (0 is identical)
Depth96DeepDeepSameDepth difference: 2.4
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared43
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Normal, dry, combination, oilyOily, dry, combination, normalBoth marketed for normal/​dry/​combination/​oily skin
Overall match 81/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 530N.

Same or better

  • $6 less
  • Very close colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Radiant finish instead of matte

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 37%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy 530N

Best price
$24SephoraSephora
$6 less (20%)

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.