Pro Filt'r Soft Matte Longwear Foundation 110 dupes and alternatives Fenty Beauty
Very fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
Skin type
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance2
- Alcohol denat.1
- Talc2
- Silicones0
- Coconut oil2
SortSort byOverall match
2 of 31 matches
Only showing matches with medium coverage, with a matte finish, in liquid form.
- 1 match has no finish listed and is not shown.
- 4 matches have no formulation listed and are not shown.
Closest shade match: Rare Beauty True to Myself Natural Matte Longwear Foundation 3 Fair Cool
The equivalent shade: scored on colour, depth and undertone only.

110Change shade

- Shade match
- 94out of 100
- Colour
- 90
- Depth
- 100
- Undertone
- 100
Your shade $40 at Sephora
Where to buy 3 Fair Cool
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Maybelline Fit Me Matte + Poreless Foundation Fair Porcelain 102
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

110Change shade
- Overall match
- 82out of 100
- Shade (Shade match)
- 87
- Finish (Finish & visual result)
- 91
- Wear (Wear & performance)
- 54
- Skin (Skin suitability)
- 67
Your shade $40 at Sephora · lowest price $7.97 at Walmart
Where to buy Fair Porcelain 102
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 110 (Very fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

110
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 110
- Very close colour
- Very fair · Cool · pink undertone
$30
Closest concealers
Affogato
001 Cool Ivory
Maybelline Fit Me Natural Finish Concealer, shade 001 Cool Ivory
- Looks identical
- Very fair · Cool undertone
$10.99
1 Fair
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 1 Fair
- Very close colour
- Very fair · Cool undertone
$36

Tone 0.7 C
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 0.7 C
- Very close colour
- Very fair · Cool · pink undertone
$32
8B porcelain beige
Tarte Shape Tape Full Coverage Matte Concealer, shade 8B porcelain beige
- Close colour
- Very fair · Cool · pink undertone
$32
W1
L'Oréal Paris True Match Radiant Serum Concealer, shade W1
- Close colour
- Very fair · Cool undertone
$16.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Rare Beauty True to Myself Natural Matte Longwear Foundation in 3 Fair Cool, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 110. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Rare Beauty True to Myself Natural Matte Longwear Foundation in 3 Fair Cool.
Same or better
- $2 less
- Very close colour
- Same cool undertone
- Same matte finish
- Medium rather than full coverage
- Claims a skin-like finish
- Claims a blurring effect
- Claims transfer resistance
- Claims colour stability
- Claims a lightweight feel
- No fragrance listed
Different
- Does not claim not settling into lines
Ingredients (information only, not scored)
11 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Maybelline Fit Me Matte + Poreless Foundation in Fair Porcelain 102, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 110. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Maybelline Fit Me Matte + Poreless Foundation in Fair Porcelain 102.
Same or better
- $28.01 less
- Very close colour
- Same matte finish
- Medium rather than full coverage
- Claims a lightweight feel
- No fragrance listed
Different
- Neutral rather than cool undertone
- Does not claim not settling into lines
- Not marketed for combination skin
- Contains alcohol denat.
Ingredients (information only, not scored)
13 shared ingredients; weighted similarity 29%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Rare Beauty True to Myself Natural Matte Longwear Foundation 3 Fair Cool
Your shade $40 at Sephora
Closest overall alternative
Maybelline Fit Me Matte + Poreless Foundation Fair Porcelain 102
Your shade $40 at Sephora · lowest price $7.97 at Walmart
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.