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Pro Filt'r Soft Matte Longwear Foundation 125 dupes and alternatives Fenty Beauty

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, in powder form.

  • 2 matches have no formulation listed and are not shown.

Closest shade match: Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation 1N10 Ivory

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
125Change shade
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Full coverage
The match
Make Up For Ever
1N10 Ivory
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Full coverage
Shade match
95out of 100
Colour
93
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$45SephoraSephora
Costs $5 more

Your shade $40 at Sephora

SephoraView at Sephora

Closest overall alternative: Clinique Superpowder Double Face Makeup Foundation Matte Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
125Change shade
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Full coverage
The match
Clinique
Matte Neutral
Depth and undertone: Light medium · Neutral
Finish and coverage: Matte · Full coverage
Overall match
93out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
100
Wear (Wear & performance)
76
Skin (Skin suitability)
84
Best price
$40Ulta BeautyUlta Beauty
Same price

Your shade $40 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 93
    $41Ulta BeautyUlta BeautyCosts $1 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    100
    Wear & performance
    63
    Skin suitability
    90

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Does not claim not settling into lines

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Clinique

    Superpowder Double Face Makeup Foundation

    Matte Beige
    Shade match 89
    $40Ulta BeautyUlta BeautySame price

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    76
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    Superpowder Double Face Makeup Foundation

    Matte Medium
    Shade match 88
    $40Ulta BeautyUlta BeautySame price

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    76
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  4. Shade match 87
    $42SephoraSephoraCosts $2 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    65
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: for very light cool skin with a subtle peach

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 125 (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    240

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 240

    • Close colour
    • Fair · Warm · yellow undertone

    $30

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    210N

    Rare Beauty Liquid Touch Brightening Concealer, shade 210N

    • Looks identical
    • Light · Neutral undertone

    $24

  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Sugar Biscuit 3.5 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Sugar Biscuit 3.5 Neutral

    • Looks identical
    • Light · Neutral undertone

    $31

  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3N

    • Very close colour
    • Light medium · Neutral undertone

    $38

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Cedar 3.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Cedar 3.5

    • Very close colour
    • Light medium · Neutral undertone

    $39

  5. Dior Forever Skin Correct Full-Coverage Concealer

    1.5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1.5 Neutral

    • Very close colour
    • Light · Neutral undertone

    $42

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 1

    • Very close colour
    • Light · Neutral undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation in 1N10 Ivory, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 125. Every attribute compared, with its share of the score.

ComparedYour shade125Closest shade match1N10 IvoryScore
Shade match55% of overall95
Colour93#e2ba96#dfb491Very close colourColour difference 1.8 (0 is identical)
Depth96LightLight mediumCloseDepth difference: 2.7
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 90/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation in 1N10 Ivory.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconePowder-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs high

Why the closest overall alternative works

Clinique Superpowder Double Face Makeup Foundation in Matte Neutral, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 125. Every attribute compared, with its share of the score.

ComparedYour shade125Closest overall alternativeMatte NeutralScore
Shade match55% of overall95
Colour93#e2ba96#dbb390Very close colourColour difference 1.8 (0 is identical)
Depth93LightLight mediumCloseDepth difference: 3.6
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared76
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 93/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Superpowder Double Face Makeup Foundation in Matte Neutral.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Both claim long-wearing
  • No fragrance listed

Different

  • Does not claim not settling into lines

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, moderate silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs moderate

Where to buy

Closest shade match

Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation 1N10 Ivory

Best price
$45SephoraSephora
Costs $5 more

Your shade $40 at Sephora

SephoraView at Sephora

Closest overall alternative

Clinique Superpowder Double Face Makeup Foundation Matte Neutral

Best price
$40Ulta BeautyUlta Beauty
Same price

Your shade $40 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.