Pro Filt'r Soft Matte Longwear Foundation 140 dupes and alternatives Fenty Beauty
Very fair · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
- Medium1
- Full0
- Buildable0
Finish
- Matte0
- Natural matte0
- Natural1
- Radiant0
Skin type
- Dry0
- Normal0
- Combination0
- Oily0
- Sensitive1
Preferences
Avoid an ingredient
SortSort byOverall match
1 of 32 matches
Only showing matches with medium coverage, in serum form.
- 11 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Ogee Complexion Perfecting Serum Foundation Aspen 1.00W
The equivalent shade and the most similar foundation overall.

140Change shade
- Overall match
- 76out of 100
- Shade (Shade match)
- 99
- Finish (Finish & visual result)
- 61
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 0
- Shade match
- 99out of 100
- Colour
- 99
- Depth
- 98
- Undertone
- 100
Your shade $40 at Ulta Beauty · product price; shade not separately priced
Where to buy Aspen 1.00W
Ogee Complexion Perfecting Serum Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 140 (Very fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

185
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 185
- Very close colour
- Very fair · Warm · yellow undertone
$30
Closest concealers
Cannelle
Almond
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Almond
- Very close colour
- Very fair · Warm · golden undertone
$36

Tone 02 W
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W
- Very close colour
- Fair · Warm · yellow undertone
$32
3.5 Fair
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 3.5 Fair
- Close colour
- Very fair · Warm undertone
$36
12S fair
Tarte Shape Tape Full Coverage Matte Concealer, shade 12S fair
- Close colour
- Very fair · Warm · golden undertone
$32
2WP Warm Peach
Dior Forever Skin Correct Full-Coverage Concealer, shade 2WP Warm Peach
- Close colour
- Fair · Warm · peach undertone
$42
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Ogee Complexion Perfecting Serum Foundation in Aspen 1.00W, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 140. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Ogee Complexion Perfecting Serum Foundation in Aspen 1.00W.
Same or better
- Near-identical swatch colour
- Same warm undertone
- Medium rather than full coverage
- Claims a skin-like finish
- Claims a lightweight feel
- No fragrance listed
Different
- Natural finish instead of matte
- No long-wear claim
- Does not claim not settling into lines
- Not marketed for normal/combination/oily skin
Ingredients (information only, not scored)
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Where to buy Aspen 1.00W
Your shade $40 at Ulta Beauty · product price; shade not separately priced
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.