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Pro Filt'r Soft Matte Longwear Foundation 250 dupes and alternatives Fenty Beauty

Light medium · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, without silicones.

  • 1 match has no ingredient list listed and is not shown.

Closest shade match: NARS Light Reflecting Foundation Punjab

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
250Change shade
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Matte · Full coverage
The match
NARS
Punjab
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Shade match
98out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$55SephoraSephora
Costs $15 more

Your shade $40 at Sephora

SephoraView at Sephora

Closest overall alternative: Kylie Cosmetics Natural Blur Powder Foundation 5WN

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
250Change shade
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Matte · Full coverage
The match
Kylie Cosmetics
5WN
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Matte · Medium coverage
Overall match
86out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
81
Wear (Wear & performance)
66
Skin (Skin suitability)
90
Match price
$38Ulta BeautyUlta Beauty
$2 less (5%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Kylie Cosmetics

    Natural Blur Powder Foundation

    5N
    Shade match 89
    $38Ulta BeautyUlta Beauty(product price)$2 less (5%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    90

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than full coverage

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 97
    $41Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    97
    Finish & visual result
    58
    Wear & performance
    72
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Retailer shade note: medium warm

    Medium confidence· Digital match

    View match
  3. #5 · RMS Beauty

    ReEvolve Natural Finish Foundation

    33.5
    Shade match 97
    $59Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    58
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: warm tawny peach

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 250 (Light medium · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    310

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 310

    • Close colour
    • Light · Warm · yellow undertone

    $30

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3W

    • Looks identical
    • Light medium · Warm undertone

    $38

  2. NARS Soft Matte Complete Concealer

    Sucre D'orge

    NARS Soft Matte Complete Concealer, shade Sucre D'orge

    • Very close colour
    • Light medium · Warm · peach undertone

    $36

  3. Tarte Shape Tape Full Coverage Matte Concealer

    36S medium-tan sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 36S medium-tan sand

    • Very close colour
    • Light medium · Warm · golden undertone

    $32

  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    8.5 Medium-Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 8.5 Medium-Tan

    • Very close colour
    • Light medium · Warm undertone

    $36

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Granola 4.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Granola 4.5 Golden

    • Very close colour
    • Light medium · Warm · golden undertone

    $31

  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 3

    • Very close colour
    • Light medium · Warm · golden undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NARS Light Reflecting Foundation in Punjab, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 250. Every attribute compared, with its share of the score.

ComparedYour shade250Closest shade matchPunjabScore
Shade match55% of overall98
Colour96#e4b080#e5b185Looks identicalColour difference 1.2 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.6
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Warm · peachWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 82/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Light Reflecting Foundation in Punjab.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of matte
  • Does not claim not settling into lines
  • Not marketed for oily skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none

Why the closest overall alternative works

Kylie Cosmetics Natural Blur Powder Foundation in 5WN, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 250. Every attribute compared, with its share of the score.

ComparedYour shade250Closest overall alternative5WNScore
Shade match55% of overall94
Colour96#e4b080#e3b385Looks identicalColour difference 1.2 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.0
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone85Warm · peachNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared66
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, combination, oilyDry, normal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kylie Cosmetics Natural Blur Powder Foundation in 5WN.

Same or better

  • $2 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same matte finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel
  • No fragrance listed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

NARS Light Reflecting Foundation Punjab

Best price
$55SephoraSephora
Costs $15 more

Your shade $40 at Sephora

SephoraView at Sephora

Closest overall alternative

Kylie Cosmetics Natural Blur Powder Foundation 5WN

Match price
$38Ulta BeautyUlta Beauty
$2 less (5%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.