Deep · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
13 of 32 matches
Only showing matches with full coverage, without alcohol denat.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $40 at Sephora
Tarte Face Tape Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$42View at Sephora
Ulta Beautyfrom $42 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $40 at Sephora · product price; shade not separately priced
Juvia's Place I Am Magic Velvety Matte Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$1 less (3%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: Not marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Not marketed for combination skin
Retailer shade note: deep with warm golden undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta Beauty
Macy's$39View at Macy'sSephora$1 less (3%)Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same matte finish
Differences: Not marketed for combination skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Not marketed for combination skin
Retailer shade note: deep with neutral golden undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)$32 less (80%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: No long-wear claimDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: No long-wear claim · Does not claim not settling into lines
Retailer shade note: dark or deep skin tones with a warm red undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$1 less (3%)Matches: Very close colourSame matte finishSame full coverage
Differences: Olive rather than warm undertoneNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Olive rather than warm undertone · Not marketed for combination skin
Retailer shade note: deep with rich golden olive undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)$32 less (80%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: No long-wear claimDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: No long-wear claim · Does not claim not settling into lines
Retailer shade note: dark or deep skin tones with a warm red undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$1 less (3%)Matches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than warm undertoneNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Neutral rather than warm undertone · Not marketed for combination skin
Retailer shade note: very deep with neutral undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephora$1 less (3%)Matches: Very close colourSame matte finishSame full coverage
Differences: Neutral rather than warm undertoneNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Neutral rather than warm undertone · Not marketed for combination skin
Retailer shade note: very deep with rich neutral undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sUlta Beauty(product price)$25.50 less (64%)Matches: Very close colourSame matte finishSame full coverage
Differences: Does not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Does not claim not settling into lines
Medium confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Walmart$13.48 · out of stockView at Walmart
Target$13.69View at TargetUlta Beautyfrom $14.50 · product priceView at Ulta Beauty
CVS$15.49View at CVSSephoraCosts $15 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Olive rather than warm undertoneDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than warm undertone · Does not claim not settling into lines
Retailer shade note: D3 - Deep with neutral undertones, and an olive tone
High confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $2 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: No long-wear claimDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: No long-wear claim · Does not claim not settling into lines
Retailer shade note: warm undertone
Medium confidence· Digital match
Live Tinted HUESTICK Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$1 less (3%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly cooler undertoneNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Slightly cooler undertone · Not marketed for combination skin
Retailer shade note: very deep with soft red undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 430 (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
490
$30
NC55
$30
54H deep honey
$32
8 Neutral
$42
22NW
$30
520 Suede W
$32
Mocha 11
$39
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Tarte Face Tape Full Coverage Foundation in 59S Rich Sand, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 430. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Face Tape Full Coverage Foundation in 59S Rich Sand.
10 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
Juvia's Place I Am Magic Velvety Matte Foundation in 240 Lagos, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 430. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Juvia's Place I Am Magic Velvety Matte Foundation in 240 Lagos.
15 shared ingredients; weighted similarity 32%. Ingredients only affect results through the filters.
Tarte Face Tape Full Coverage Foundation 59S Rich Sand
SephoraYour shade $40 at Sephora
Juvia's Place I Am Magic Velvety Matte Foundation 240 Lagos
Ulta BeautyYour shade $40 at Sephora · product price; shade not separately priced
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
