Pro Filt'r Soft Matte Longwear Foundation 470 dupes and alternatives Fenty Beauty
Very deep · Neutral · neutral pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Closest shade matchClosest overall alternative: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Neutral Deep 29
The equivalent shade and the most similar foundation overall.

470Change shade
- Overall match
- 83out of 100
- Shade (Shade match)
- 90
- Finish (Finish & visual result)
- 81
- Wear (Wear & performance)
- 59
- Skin (Skin suitability)
- 84
- Shade match
- 90out of 100
- Colour
- 90
- Depth
- 99
- Undertone
- 85
Your shade $40 at Sephora · product price; shade not separately priced
Where to buy Neutral Deep 29
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 470 (Very deep · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range

495
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 495
- Slight colour difference
- Deep · Cool undertone
$30
Closest concealers

Cocoa
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cocoa
- Looks identical
- Very deep · Neutral undertone
$36

Clove 11.4
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Clove 11.4
- Very close colour
- Very deep · Neutral undertone
$39

8C
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C
- Very close colour
- Very deep · Cool undertone
$38
25C
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 25C
- Very close colour
- Very deep · Cool undertone
$30
NC60
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC60
- Very close colour
- Very deep · Neutral undertone
$30

4R76
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4R76
- Close colour
- Very deep · Cool undertone
$35
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Neutral Deep 29, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 470. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Neutral Deep 29.
Same or better
- $0.50 less
- Very close colour
- Same neutral undertone
- Same matte finish
- Buildable rather than full coverage
- Claims a blurring effect
- Both claim not settling into lines
- Claims a lightweight feel
- No fragrance listed
- Adds SPF 15
Different
- No long-wear claim
Ingredients (information only, not scored)
1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.
Where to buy Neutral Deep 29
Your shade $40 at Sephora · product price; shade not separately priced
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.