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Stretch Concealer for Dewy Buildable Coverage Deep 4 dupes and alternatives Glossier

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage, without talc, alcohol denat or fragrance.

  • 5 matches have no coverage listed and are not shown.

Closest shade matchClosest overall alternative: Milk Makeup Future Fluid Longwear Hydrating Concealer 24N

The equivalent shade and the most similar concealer overall.

The match
Milk Makeup
24N
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Buildable coverage
Overall match
75out of 100
Shade (Shade match)
74
Finish (Finish & visual result)
68
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
74out of 100
Colour
57
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
Costs $8 more

Your shade $22 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 68
    $31Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Same buildable coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly cooler undertoneLuminous rather than radiant finish

    Score details
    Shade match
    68
    Finish & visual result
    88
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Luminous · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly cooler undertone · Luminous rather than radiant finish

    Retailer shade note: for very deep cool skin with a red hue

    Medium confidence· Digital match

    View match
  2. #3 · Revlon

    ColorStay Skin Awaken Concealer

    Truffle
    Shade match 71
    $14.99Ulta BeautyUlta Beauty$7.01 less (32%)

    Matches: Same buildable coverageClaims transfer resistanceBoth claim a lightweight feel

    Differences: Natural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    71
    Finish & visual result
    76
    Wear & performance
    61
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  3. Shade match 62
    $30Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same neutral undertoneSame buildable coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than radiant finish

    Score details
    Shade match
    62
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than radiant finish

    Retailer shade note: deep tan with neutral warm undertones

    Medium confidence· Digital match

    View match
  4. #5 · Revlon

    ColorStay Skin Awaken Concealer

    Coffee
    Shade match 68
    $14.99Ulta BeautyUlta Beauty$7.01 less (32%)

    Matches: Same buildable coverageClaims transfer resistanceBoth claim a lightweight feel

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish

    Score details
    Shade match
    68
    Finish & visual result
    76
    Wear & performance
    61
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish · Does not claim not settling into lines

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Glossier Stretch Concealer for Dewy Buildable Coverage Deep 4 (Deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Glossier Stretch Fluid Foundation for Buildable Coverage

    Medium Deep 1

    Glossier Stretch Fluid Foundation for Buildable Coverage, shade Medium Deep 1

    • Very close colour
    • Deep · Warm · golden undertone

    $34

Closest foundations

  1. TIRTIR Mask Fit Red Cushion

    43N DEEP COCOA

    TIRTIR Mask Fit Red Cushion, shade 43N DEEP COCOA

    • Very close colour
    • Deep · Neutral undertone

    $25

  2. Haus Labs Triclone Skin Tech Medium Coverage Foundation

    480 Medium Deep

    Haus Labs Triclone Skin Tech Medium Coverage Foundation, shade 480 Medium Deep

    • Very close colour
    • Deep · Neutral undertone

    $52

  3. Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation

    19N Sequoia

    Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation, shade 19N Sequoia

    • Very close colour
    • Deep · Neutral undertone

    $36

  4. Fièra Cosmetics All-in-Wonder Concealer + Foundation

    Espresso

    Fièra Cosmetics All-in-Wonder Concealer + Foundation, shade Espresso

    • Very close colour
    • Deep · Neutral undertone

    $45

  5. LORAC PRO Soft Focus Longwear Foundation

    23

    LORAC PRO Soft Focus Longwear Foundation, shade 23

    • Very close colour
    • Deep · Neutral undertone

    $38

  6. Hourglass Ambient Soft Glow Foundation

    15.5

    Hourglass Ambient Soft Glow Foundation, shade 15.5

    • Very close colour
    • Deep · Neutral undertone

    $60

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 24N, against Glossier Stretch Concealer for Dewy Buildable Coverage in Deep 4. Every attribute compared, with its share of the score.

ComparedYour shadeDeep 4Closest match24NScore
Shade match55% of overall74
Colour57#755237#874c2aSlight colour differenceColour difference 6.6 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.0
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 74/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 24N.

Same or better

  • Same neutral undertone
  • Same buildable coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Visible colour difference
  • Natural finish instead of radiant

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, no siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs none

Where to buy 24N

Match price
$30Ulta BeautyUlta Beauty
Costs $8 more

Your shade $22 at Sephora · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.